Sanitary pads, tampons, internal cleaners & sprays, panty liners & shields and disposable razors & blades, used for maintaining personal hygiene are collectively termed as feminine hygiene products. Amongst these, sanitary pads are majorly used products at the time of menstruation and are available in variety of sizes, shapes, and absorption levels. As these products provide exclusive protection against leakage, they are highly preferred by women. Since past few years, the feminine hygiene products market has witnessed significant growth, primarily in developing countries and is expected to witness notable growth in foreseeable years, owing to increasing personal health and hygiene concerns among individuals.
1.1 Company Overview
1.2 Company Snapshot
1.3 Operating Business Segment
1.4 Business Performance
1.5 Key Strategic moves and Development
TABLE 1. SNAPSHOT OF EDGEWELL PERSONAL CARE COMPANY
FIG. 1. REVENUE OF EDGEWELL PERSONAL CARE COMPANY, 2013- 2015($MILLION)
FIG. 2. REVENUE OF EDGEWELL PERSONAL CARE COMPANY, BY BUSINSS SEGMENTS (%) 2015
FIG. 3. REVENUE OF EDGEWELL PERSONAL CARE COMPANY, BY GEOGRAPHY (%), 2015
FIG. 4. SWOT ANALYSIS OF EDGEWELL PERSONAL CARE COMPANY.
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