Prada S.p.A.-Company profile, Business Overview, Financial Performance, Operating Segments, Strategic Moves, and Competitive Intelligence Report

Leather goods encompass products such as leather luggage and leather accessories including purses and wallets, handbags, footwear, belts and jackets, which are made of animal skin. A wide range of leather goods are available in the market at varying prices. Presence of numerous regional and global players, makes the market highly competitive. Recent trends in the market reveal that there is a gradual shift in the consumers preference towards innovative leather goods especially with regards to leather accessories. This has created the need for innovation among the key players in the industry.