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2022

Data Center Power Market

Data Center Power Market Size, Share, Competitive Landscape and Trend Analysis Report, by Product, by End Use : Global Opportunity Analysis and Industry Forecast, 2021-2031

IC : High Tech, Enterprise & Consumer IT

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Author's: Sanka Naga Surya| Supriya Bhosale | Vitika Verma
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Data Center Power Market Statistics, 2031

The global data center power market size was valued at $11.2 billion in 2021, and is projected to reach $24 billion by 2031, growing at a CAGR of 8% from 2022 to 2031. 

A data center is a dedicated hardware structure created inside a building that incorporates networking, storage, and communications technologies in addition to computational hardware such as servers. Every organization that generates or uses data, including governments, educational institutions, financial institutions, retailers of all sizes, providers of online information, and social networking services has some need for data centers. The majority of the money spent by data centers is on power. Data centers have power management options, which are necessary to complete a number of tasks. These solutions are employed to control the data centers' effectiveness and efficiency in terms of power usage.

Data Center Power Market

The expansion of digital infrastructure brought on by rising digitization is anticipated to determine the direction of the data center power industry's growth. Furthermore, the market for data center power is being driven by the growing popularity of cloud computing. Throughout a 24-hour period, data centers with thousands of servers continuously use electricity. To manage the significant increase in energy consumption, such data centers need ongoing improvements in storage systems. Servers are utilized efficiently in hyper scale data centers, which results in significant overall energy savings. Hyperscale data centers' efficient cost-cutting measures allow the company to restructure its cooling needs, reduce energy costs, and add more computing for the same amount of cooling. These factors are anticipated to propel the global data center power market share

Cloud storage companies such as AWS, Microsoft, and Google are increasing the amount of storage they can offer to provide a more effective cloud workflow. These businesses are investing in hyperscale deals. For instance, in May 2022 Duo a cloud-based secure access provider that is currently a part of CISCO, launched its first data center in Mumbai, India to help customers strengthen cyber defenses and meet their data localization requirements.

The key players profiled in this report include Vertiv Group Corp., ABB, General Electric, Schneider Electric, Anord Mardix, ZincFive, Inc., Siemens, Mitsubishi Electric Corporation, Cisco Systems, Inc., and Eaton.

Segment Review

The global data center power market is segmented on the basis of product, end user, and region. By Product, the market is sub-segmented into PDU, UPS, Busway, and others. On the basis of end user, the market is classified into IT & telecommunications, BFSI, government, energy, healthcare, retail, and others. By region, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA. The data center power market is segmented into Product and End Use.

By product, the UPS sub-segment shall have a significant market share during forecast years. An increase in implementation of cloud computing along with the extensively rising demand for ubiquitous and sensitive data has created a positive impact on the sub-segment, in the analysis period. Furthermore, clean, consistent, and uninterrupted power flow, accessibility to Software as a Service (SaaS), and high performance are predicted to boost the market growth in the analysis timeframe. Hence, companies involved in this market are following business development strategies such as capacity expansion and product innovations to grow in the global industry. These are predicted to be the major factors driving the data center power market growth during the forecast period.

Data Center Power Market by Product

By end-user, the IT & telecommunications sub-segment is expected to grow at an exponential rate in the coming years in the global data center power market. The growth of this sub-segment can be attributed to emerging IT & telecom service providers deployment of huge data center infrastructure to manage the extensively increasing amount of data. Furthermore, the government’s supportive policy implementations along with the strong presence of key players such as CtrlS Datacenters and Schneider Electric in the emerging countries are expected to have a positive impact on the sub-segment, throughout the projected period.

Data Center Power Market by End Use

By region, Asia-Pacific has significant data center power market growth and is projected to remain the fastest-growing sub-segment during the forecast period. Asia-Pacific is anticipated to grow the fastest, mainly due to the predominantly growing adoption of advanced technologies, such as AI and IoT. Furthermore, governments in this region have been actively supporting data center power projects in recent years. For instance, in India’s Budget 2022-23 has increased allocation toward critical infrastructure segments, including transportation, supply chain, industrial capacity, digital ecosystem, as well as sustainability. As a well-rounded approach for the data center industry, the Budget has set a very strong foundation. Granting infrastructure status, on the lines of affordable housing and other key industries, is a major positive. This is expected to bring-in long term benefits – availing long-term credit at relatively lower cost from international and domestic lenders on easier terms of credit.

Data Center Power Market by Region

Top Impacting Factors -

Rising Demand for Cloud Services and Data Traffic:

The surge in cloud computing, IoT devices, and big data analytics has significantly increased data traffic, driving the demand for efficient data centers with reliable power solutions. Data-intensive applications require robust power infrastructure to prevent downtime and ensure seamless operations.

Increase in Energy Efficiency and Sustainability:

Growing concerns about energy consumption and carbon footprints have pushed companies to adopt energy-efficient power solutions. There is a rising demand for power systems that reduce environmental impact while maintaining high performance, such as renewable energy sources, efficient power distribution units (PDUs), and advanced cooling technologies.

Regulatory Compliance:

Governments and regulatory bodies are setting stricter energy efficiency standards and emissions regulations for data centers. Compliance with these regulations is crucial, leading to increased adoption of green energy sources and energy management systems to ensure adherence to industry standards.

Reliability and Redundancy Requirements:

Data centers need highly reliable power systems with redundancy to avoid disruptions. This has driven the demand for backup power systems such as uninterruptible power supplies (UPS), generators, and advanced battery technologies.

Rising Data Center Construction:

The rapid expansion of data centers globally, especially in regions like North America, Asia-Pacific, and Europe, due to digital transformation, is further fueling the demand for efficient and reliable power infrastructure.

Impact of COVID-19 

  • The outbreak of the novel coronavirus disease (COVID-19) has had a significant impact on the global data center power market. Some of the factors driving the rise in demand for data centers include the ensuing demand for software as a service (SaaS), a rapid shift to a work-from-home culture during the pandemic, and other factors. In addition, COVID-19 outbreak gave rise to a new business environment that is expected to increase demand for cloud services and digitization, having a significant impact on the world market for data center power.
  • Globally, the COVID-19 health emergency has had a significant impact on businesses in the food and beverage, retail, automotive, and semiconductor industries. As a result, major players in the data center power market stepped up to support other companies. For instance, the COVID-19 pandemic suddenly increased Romania's demand for online services such as gaming, streaming video, and live events. So, to meet the needs of the company, INVITE Systems, a leader in technological innovation, collaborated with Huawei to install a highly reliable data center in September 2020.

Key Benefits for Stakeholders

  • This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the data center power market analysis from 2021 to 2031 to identify the prevailing data center power market opportunities.
  • The data center powermarket research is offered along with information related to key drivers, restraints, and opportunities.
  • Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplier-buyer network.
  • An in-depth analysis of the data center power market segmentation assists to determine the prevailing market opportunities.
  • Major countries in each region are mapped according to their revenue contribution to the global market.
  • Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
  • The report includes an depth study regarding the data center power market forecast, an analysis of the regional as well as global data center power market trends, key players, market segments, application areas, and market growth strategies.

Data Center Power Market Report Highlights

Aspects Details
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Market Size By 2031

USD 24 billion

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Growth Rate

CAGR of 8%

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Forecast period

2021 - 2031

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Report Pages

289

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By Product
  • UPS
  • PDU
  • Busway
  • Others
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By End Use
  • IT & Telecom
  • BFSI
  • Government
  • Energy
  • Healthcare
  • Retail
  • Others
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By Region
  • North America  (U.S., Canada, Mexico)
  • Europe  (Germany, United Kingdom, France, Spain, Italy, Rest of Europe)
  • Asia-Pacific  (China, Japan, India, South Korea, Australia, Rest Of Asia Pacific)
  • LAMEA  (UAE, South Africa, Rest of LAMEA, Brazil, Saudi Arabia)
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Key Market Players

Siemens, Delta Electronics, Inc., Anord Mardix, ABB, EATON, Mitsubishi Electric, legrand, Vertiv Group Corp., PDU Experts UK, cyber power systems b.v.

Analyst Review

Expansion of digital infrastructure and penetration of cloud computing services in the IT sector have led to an increase in the demand for data center power, contributing to the data center power market growth in the upcoming years. Every organization that generates or uses data, including governments, educational institutions, financial institutions, retailers of all sizes, providers of online information, and social networking services, has some need for data centers and also power to continue their working. In addition, increase in need of enterprises to reduce operational expenses is a factor boosting the data center power market. However, high initial investment costs along with tedious standard requirements and geopolitical unrest around the world is estimated to hamper the growth of the market.

Among the analyzed regions, Asia-Pacific is anticipated to grow the fastest, mainly due to the predominantly growing adoption of advanced technologies, such as artificial intelligence (AI) and internet of things (IoT). Furthermore, governments in this region have been actively supporting data center power projects in recent years.

Author Name(s) : Sanka Naga Surya| Supriya Bhosale | Vitika Verma
Frequently Asked Questions?

Expansion of digital infrastructure and penetration of cloud computing services in IT sector have led to an increase in the demand for data center power, contributing to the data center power market growth in the upcoming years to generate excellent opportunities in the data center power market.

BFSI sub-segment of the end user industry acquired the maximum share of the global data center power market in 2021.

Asia-Pacific will provide more business opportunities for the global data center power market in future.

Vertiv Group Corp., ABB, General Electric, Schneider Electric, Anord Mardix, ZincFive, Inc., Siemens, Mitsubishi Electric Corporation, Cisco Systems, Inc., and Eaton are the major players in the data center power market.

The major growth strategies adopted by data center power market players are investment and expansion.

The report provides an extensive qualitative and quantitative analysis of the current trends and future estimations of the global data center power market from 2021 to 2030 to determine the prevailing opportunities.

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Data Center Power Market

Global Opportunity Analysis and Industry Forecast, 2021-2031