Growth in vegan population, burgeoning confectionery sector, rise in knowledge of the negative effects of chocolate use, and increased consumer spending are all contributing to market expansion. Jellies and gummies have been gaining favor among consumers to frequent purchases and growth in consumption of candies over chocolate. Unique flavors, textures, candy design, form, packaging, and sugar content are all factors that influence consumer buying decisions. Snacking, on-the-go personal incentives, occasions, and holidays are the most common causes for jellies and gummies eating. Children are the primary consumers of candies, and thus are the primary target market for candy manufacturers
COVID-19 Impact Analysis
- The worldwide market has been moderately impacted due to the unpredictable pandemic circumstances all around the world. COVID-19 has had an impact on the end product supply chain as well as the availability of raw material constituents.
- The concentration of several significant players operating in North America, followed by Europe and Asia-Pacific, plays a critical role in the gummy candy industry. Due to the COVID-19 lockout and restrictions, the supply from these locations is hampered, limiting the movement of commodities.
- However, it is projected that regional consumption would increase, particularly as sales in supermarkets and hypermarkets increase.
Top Impacting Factors
- The increase in demand for confectionary goods among the global population, particularly among children and millennials, is the key variable driving the global jellies and gummies market.
- Jellies and gummies are utilized as a topping in a variety of dairy items and desserts, increasing demand for the products. Furthermore, the introduction of functional jellies and gummies, including gummy vitamins, has resulted in significant market development.
- However, the market's growth is being hampered by increased health concerns among health-conscious consumers, particularly diabetes patients. Market companies face the difficulty of producing low-calorie, low-sugar jellies and gummies utilizing healthy and natural components. Manufacturers of jellies and gummies are developing new tastes and opting for natural and healthful ingredients to be competitive in a maturing and competitive market.
Market Trends
Rise in Demand for Sugar-free Candies and Innovative Packaging to Engage Buyers
The rising demand for sugar-free jellies and candies provides new entrants with a growth potential. The movement in customer preferences from sugar jellies and gummies to sugar-free jellies and gummies has prompted manufacturers to offer sugar-free jellies and gummies. Due to their organic and chewy character, jellies and gummies are more popular among those aged less than 17 years. Jellies and gummies come in a variety of shapes, including fruits, live creatures, wheels, and bottles, to keep kids interested.
Manufacturers are coming up with innovative packaging and marketing strategies to differentiate products by their wrappings, such as 3D wrapping, having a QR code on the wrapper for an online game, and holding a contest to engage buyers, taking into account the largest and fastest-growing consumer group. The ease of handling and supply of jellies and gummies in sugar confectioneries around the world has driven rise in demand.
Key Benefits of the Report
- This study presents the analytical depiction of the gummy candy industry along with the current trends and future estimations to determine the imminent investment pockets.
- The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the gummy candy market share.
- The current market is quantitatively analyzed to highlight the gummy candy market growth scenario.
- Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
- The report provides a detailed gummy candy market analysis based on competitive intensity and how the competition will take shape in coming years
Questions Answered in the Gummy Candy Market Research Report
- Which are the leading players active in the gummy candy market?
- What are the current trends that will influence the market in the next few years?
- What are the driving factors, restraints, and opportunities in the market?
- What future projections would help in taking further strategic steps?
- What is gummy candy market prediction in the future?
- Which will be the niches at which players profiling with recent advancements should set a presence?
- What are the driving factors and opportunities in the market?
- What are the current trends and predicted trends?
- What are the challenges faced in the gummy candy market?
Gummy Candy Market Report Highlights
Aspects | Details |
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Key Market Players | Mars Inc.,, AUGUST STORCK KG,, HARIBO GmbH & Co. KG,, The Hershey Co., Arcor Group,, Ferrero International SA,, Mondelez International Inc.,, Cloetta AB,, Nestle SA,, Grupo Bimbo SAB de CV, |
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