Report Code : A325122
The PowerPoint to Video segment is expected to experience the fastest growth in the coming years, owing to increasing demand for automated content creation, enhanced marketing presentations, and efficient conversion of static slides into dynamic video formats
Onkar Sumant - Manager
ICT and Media at Allied Market Research
According to a new report published by Allied Market Research, titled, “AI Video Generator/Editor Market," The AI video generator/editor market was valued at $0.6 billion in 2023, and is estimated to reach $9.3 billion by 2033, growing at a CAGR of 30.7% from 2024 to 2033.
AI video generator/editor is a software tool that leverages artificial intelligence to automate and enhance various aspects of video generating and editing. In addition, AI video generator/editor market growth is driven by increase in demand for automated content creation, which enhances efficiency and creativity in video production. Advancements in machine learning and deep learning technologies further propel the growth by enabling more sophisticated video editing and generation capabilities. However, high implementation costs and the need for significant computational resources act as restraints for market growth. Furthermore, surge in demand for immersive experiences, such as virtual reality and interactive videos, offers further potential for AI-powered video solutions to revolutionize content delivery.
On the basis of component, the global artificial intelligence (AI) video generator/editor market share was dominated by the software segment in 2023 and is expected to maintain its dominance in the upcoming years, owing to the increasing demand for advanced editing features, automation capabilities, and continuous software updates that enhance functionality and user experience, which propels the segment growth in the market
By region, North America dominated the market share in 2023 for the artificial intelligence (AI) video generator/editor market due to region's advanced technological infrastructure, high adoption rates of AI technologies, and significant investments in innovation and development by leading tech companies propel the growth of the artificial intelligence (AI) video generator/editor market in North America region. However, Asia- Pacific is expected to exhibit the highest growth during the AI video generator market forecast period owing to increase in digitalization, rise in adoption of AI technologies, expansion in content creation industries, and strong government support for innovation.
The AI video generator/editor market is undergoing significant transformation, driven by the integration of machine learning (ML) algorithms that enable the automatic analysis of video content, such as object detection, scene recognition, and emotion analysis. These ML capabilities allow AI-powered tools to edit videos nad generate video more efficiently by identifying and enhancing critical elements within footage, reducing the need for manual input. In addition, the use of natural language processing (NLP) for automated video generation allows users to create videos from text input, where the AI interprets written instructions and generates relevant visual content. This trend is particularly beneficial for content creators looking to automate video production based on data, such as turning blog posts or reports into engaging video formats, which expected to future drive the market growth.
Moreover, cloud-based video editing platforms are gaining momentum, which provides users with scalable and flexible solutions. These platforms leverage cloud computing to offer real-time video generating/editing, collaboration, and storage without the need for powerful local hardware, which is expected to drive the market growth. Furthermore, AI is increasingly being combined with augmented reality (AR) and virtual reality (VR) technologies to create immersive and interactive video experiences. This trend is opening up new possibilities in fields such as gaming, advertising, and e-commerce, where dynamic and engaging content is important.
Key findings of the study
The key players profiled in the AI video generator market analysis are Synthesia Limited, HeyGen Technology Inc., CapCut, TechSmith Corporation, PearlMountain, Lumen5, DESIGNS.AI, GliaStudio, RAWSHORTS, INC, Muse.ai, Pictory.ai, ADOBE INC., KineMaster Corporation, Wondershare Technology Group Co., Ltd., Invideo, Vimeo.com, Inc., Descript, and Veed Limited. These players have adopted various strategies to increase their market penetration and strengthen their position in the artificial intelligence (AI) video generator/editor industry.
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Ai Video Generator/Editor Market by Component (Software, Services), by Deployment (On-Premise, Cloud), by Enterprise Size (Large Enterprises, Small and Medium Enterprises), by Platform (Desktop, Mobile), by Source (Text to Video, PowerPoint to Video, Spreedsheet to Video), by Application (Marketing, Education, E-commerce Marketing, Social Media, Others): Global Opportunity Analysis and Industry Forecast, 2024-2033
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