Car Cleaning Products Market Expected to Reach $6.78 Billion by 2031—Allied Market Research

According to a new report published by Allied Market Research, titled, “Car Cleaning Products Market," The Car Cleaning Products Market Size was valued at $3.99 billion in 2021, and is estimated to reach $6.78 billion by 2031, growing at a CAGR of 5.7% from 2022 to 2031. 

Car cleaning products are available in three types cleaning and washing, polishing and waxing, sealing glaze and coating. These are available in different sizes and packaging and these car cleaning products can be water based or a foam-based substance works as pre wash. These car cleaning products are sold across the globe in a wide range through a variety of distribution channels available. Thus, the demand for various car cleaning products may vary for different geographic locations and requirements of customers. Increasing consumer awareness regarding the spread of infection through bacteria that are present on the interior and exterior of vehicle has increased the overall sales of car cleaning products. Also, various parts of vehicle are made from the material like, plastic, leather, steel, aluminum, and others that catches bacteria and helps in spread of disease. This growth of microorganisms degrades the material and makes the car life span shorter and also can infect the consumer easily. The outbreak of COVID-19 has made consumer more aware regarding importance of maintaining hygienic conditions of the personal and of vehicles thus boosting the Car Cleaning Products Market Growth. Also the car companies are increasing the service center reach throughout the globe thus contributing towards the market growth. Also, the demands for the car cleaning products are on its boom in the Asia-Pacific region as the demands for the car in this region is high coupled with consumer awareness regarding maintaining the hygiene of their vehicle is expected to boost the market growth. Leading market players are introducing new products and technologies into the market to increase their sales such as 3M company has introduced the product named as 3M Anti-Germ Forming Car interior cleaner, which is used to clean dirt, sand, dust and kill the germs and the microbes present on the surface.

The global Car Cleaning Products Market Analysis is segmented into type, application, consumption, vehicle type, solvent, distribution channel and regions. On the basis of type, the market is classified into cleaning and washing, polishing and waxing, sealing glaze and coating. Amongst these, the car cleaning and washing segment occupied the major Car Cleaning Products Market Share in 2021, and is projected to maintain its dominance during the forecast period. The growth of the processed car washing and cleaning segment is attributed to rise in customer awareness about car washes and the proliferation of car cleaning centers.

Depending on application, it is bifurcated into interior and exterior. Among these, the interior occupied the major share of the market in 2021, and is projected to maintain its dominance during the Car Cleaning Products Market Forecast period. This was owing to rise in preference among customers for interior car cleaning products , which are used to clean dashboard, carpet, upholstery, and others. These products are used to prevent rust and eliminate odor.

By consumption, it is categorized into individual, and car store and studios. The individual segment is expected to grow at the highest rate during the forecast period, owing to increase in trend for self-washing of cars as it saves lot of cost to individuals. car cleaning products

 By vehicle type is divided into commercial vehicles, private vehicle. Among these, the private vehicle occupied the major share of the Car Cleaning Products Industry in 2021, and is projected to maintain its dominance during the forecast period. This is attributed to low cost and rapid increase in number of private vehicles as compared to commercial vehicles.

Depending on the solvent it is bifurcated into water based and foam based. The water-based solvent holds the major share in the market owing to its various advantages. For instance, water-based cleansers are highly effective at room temperature and are non-combustible. Furthermore, water-based cleaners have powerful cleaning properties, so they are more preferred over foam-based car cleaners.

As per distribution channel, it is segregated into supermarkets & hypermarkets, specialty stores, online sales channel, and others. The online sales channel segment is anticipated to grow at the highest CAGR of 6.45% during the forecast period, due to rise in internet penetration and usage of smartphones & tablets.

In 2021, North America accounted for 40.0% in the global car cleaning market, and is expected to maintain its dominance during the forecast period. However, Asia-Pacific is expected to possess the highest CAGR of 6.89%, owing to rise in demand for cars among people and increase in popularity of car cleaning products in these regions.

Awareness among consumers regarding health benefits associated with car cleaning services has increased the market growth. In addition, sales of new vehicles across developed and developing countries such as India, Indonesia and China is further expected to boost the Car Cleaning Products Market Opportunity.

 The impact of COVID-19 pandemic was moderate because the demand of product was high owing to awareness of hygiene but the product supply was limited. However, the supply chain disruption due to trade and lockdown restrictions had a negative impact on the market. On the contrary, rise in penetration of car cleaning products through online sales channel as manufacturers switched their strategy and focused on online sales channel had a positive impact on the Car Cleaning Products Market Trends.

The major players analyzed for global Car Cleaning Products Industry are Illinois Tool Works Inc., Wurth Group, Altro Group Plc, Sonax GMBH, Soft99 Corporation, Simoniz USA, Tetrosyl, Liqui Moly, Turtle Wax, Armored Auto Group, Auto Magic, Guangzhou Biaobang, Northern Labs, Formula1 Wax. These major players have undertaking various marketing strategies such as product launch and acquisition to expand their market reach. For instance, ITW Global Brands will collaborate with internal and external teams to develop new appearance chemicals and wiper blades for the automotive consumer in the retail market.

Key findings of the study

• Based on product type, the cleaning and washing segment was the highest contributor to the global car cleaning products market demand in 2021 and is projected to grow at a CAGR of 5.37%.
• Based on application, the exterior segment is expected to grow at the highest CAGR of 6.21% from 2022 to 2031.
• Based on consumption, the individual segment is expected to grow at the highest CAGR of 6.41% from 2022 to 2031.
• Based on region, Asia-Pacific car cleaning products market size is projected to grow at a CAGR of 6.89% from 2022 to 2031.
• Based on vehicle type, the commercial purpose segment is expected to grow at a CAGR of 6.09% from 2022 to 2031.