Embedded Multimedia Card (eMMC) Market Expected to Reach $11.53 Billion by 2028

According to a new report published by Allied Market Research, titled, “Embedded Multimedia Card (eMMC) Market by Density, Application, and End User: Global Opportunity Analysis and Industry Forecast, 2021–2028” the global embedded multimedia card (eMMC) industry size was $9.30 billion in 2019 and is projected to reach $11.53 billion by 2028, to register a CAGR of 3.30% during the forecast period. Asia-Pacific is expected to be the leading contributor to the global market, followed by North America and Europe.  

Embedded multimedia card (eMMC) is an advanced, managed NAND flash memory for mobile applications and the dominant go-to memory solution for many consumer electronics including smartphones, GPS systems, tablets, readers, and other mobile computing devices. Embedded multimedia card (eMMC) chip contains a controller and the same NAND flash memory, which is found in USB drives, SD Cards and solid state drives (SSDs), along with a controller that manages wear leveling and error correction (ECC).  For instance, Samsung has provide eMMC memory that is extremely compact and typically smaller than a postage stamp, which is allowing for smaller and thinner devices. Several leading players’ usage Samsung’s eMMC memory, owing to allows for a smooth pathway and advanced mobile designs with a short time to market.    

Increasing adoption of flash memory in embedded applications has boosted the embedded multimedia card (eMMC) market growth. Ultra-fast memory, high speed, cost-effectiveness, low power consumption, and other features have fueled the world eMMC market. In addition, the launching of innovative products by the leading companies such as Samsung and SanDisk Corporation with higher density and speed is expected to boost the market growth. The latest version of eMMC, i.e., eMMC 5.1A was introduced with advanced features such as higher data transfer rates, and enhanced data strobe & command queuing. 

The increasing adoption of embedded multimedia cards (eMMCs) in automotive industry, Surge in demand for embedded multimedia card (eMMC) in electronic devices, and high demand for integrated memory in mobile computing devices drive the embedded multimedia card (eMMC) market growth. However, continuous development in technology and evolution of new storage devices restricts the market growth. Conversely, surge in development of chromebooks is expected to create lucrative opportunities for embedded multimedia card (eMMC) industry.  

GPS System segment was the largest contributor of revenue in 2020 and is expected to grow at a CAGR of 4.20% from 2021 to 2028. Increasing use of location-based services & mobile applications, a growing number of smartphone users, rising demands for automobile GPS software are the major factors boosting the demand for embedded multimedia cards (eMMC) in GPS market. Aerospace and defense vertical is the second largest contributor of revenue in 2020. The growing need for the security of sensitive information and data protection technologies increased the demand for eMMCs in this sector.

By region, the embedded multimedia card (eMMC) market trends have been analyzed across North America, Europe, Asia-Pacific, and LAMEA. The analysis had identified that Asia-Pacific contributed maximum revenue in 2020, and is expected to grow at a CAGR of 2.30% during the forecast period. Factors such as increase in adoption of digital cameras, and growing consumer electronics industry is contributing to the market growth in Asia-Pacific. 

Covid 19 Impact Analysis

Global embedded multimedia card (eMMC) market size has been significantly impacted by the COVID-19 outbreak. The impact of COVID-19 on the manufacturing industry has significantly affected the global economy. Electronic components and other semiconductor devices, are mostly imported from China. Attributed to the temporary shutdown of manufacturing units, the prices of semiconductor components have increased by 2-3%, owing to shortage of supplies. In addition, reductions in various capital budgets and delay in numerous planned projects in various end-use industries have hampered the global embedded multimedia card (eMMC) market.

Key Findings Of The Study

• In 2020, the GPS system segment accounted for the maximum revenue and is projected to grow at a notable CAGR of 4.20% during the forecast period.
• The automotive segment accounted for more than 25% of the embedded multimedia card (eMMC) market share in 2020 and witness highest growth rate during the forecast period.
• UK was the major shareholder in the Europe eMMC market, accounting for approximately 30% share in 2020.  

The key players profiled in the report include Samsung Electronics Co. Ltd. (South Korea), Western Digital Corporation (U.S.), SK Hynix Inc. (South Korea), Phison Electronics Corporation (Taiwan), Greenliant Systems Inc. (U.S.), Kingston Technology Company Inc. (U.S.), Micron Technology, Inc. (U.S.), Silicon Motion Technology Corporation (U.S.), Transcend Information, Inc. (Taiwan), and Toshiba Corporation (Japan). Market players have adopted various strategies such as product launch, collaboration & partnership, and acquisition, to expand their foothold in the embedded multimedia card (eMMC) industry.