Facial Aesthetics Market Expected to Reach $25.76 Billion by 2031—Allied Market Research

According to a new report published by Allied Market Research, titled, “Facial Aesthetics Market," The facial aesthetics market size was valued at $6.23 billion in 2021, and is estimated to reach $25.76 billion by 2031, growing at a CAGR of 15.5% from 2022 to 2031. Facial aesthetics is a procedure where a person chooses non-invasive aesthetic treatment to change their physical appearance. It is performed for aesthetic purpose rather than medical reason. Facial aesthetics, also known as facial rejuvenation treatment which aims to revitalize the skin and provide youthful and radiant appearance.

There are various types of facial aesthetics procedures that women and men can choose to create an image that makes them feel more confident and comfortable with their appearance. There are different products available for facial aesthetics, such as cosmetic implants, chemical peels, dermal fillers, Botulinum toxin and microdermabrasion. The application of facial aesthetic treatment includes scar treatment, wrinkle reduction and face uplift, lip augmentation and facial line correction treatment. Laser skin resurfacing can reduce facial wrinkles, scars, and blemishes. Microdermabrasion treatments is a minimally invasive procedure used to renew overall skin tone and texture. In this treatment minimally abrasive instrument used to gently remove thicker, uneven outer layer, and has many benefits.

Factors that drive the growth of the facial aesthetics market trends include rise in geriatric population, increase in number of licensed medical centers to conduct facial aesthetic procedure, technological advancement in the medical aesthetic industry, and increase in the number of product launches by different key players. Moreover, acceptance and adoption of facial aesthetics is more in female population; therefore, increase in female population is anticipated to drive the facial aesthetics market growth.The non-invasive facial aesthetic procedures are highly popular among women due to increased levels of self-consciousness and a desire to be beautiful. For instance, according to a report shared by countrymeters, in 2022, global female population is 3,961,117,370. Moreover, according to data shared by woldometer, in 2022, the U.S. female population is 334,818,770.

Increase in number of approvals for aesthetic products boosts the market growth. For instance, in February 2022, Merz Aesthetics, a medical aesthetics company announced the launch of Radiesse (+) Lidocaine injectable implant for deep injection to improve moderate to severe loss of jawline contour in adults over the age of 21 years. Increase in number of licensed medical centers fuels the growth of facial aesthetics market. The reason behind increasing number of medical centers is attributed to increase in number of non-invasive procedures such as hydra-facial, laser toning, carbon laser peel, injectable skin boosters, chemical peel, dermal fillers and botox. Increase in skin damage and changes in lifestyle are the major factors that lead to rise in number of medical spas. Moreover, rise in self-awareness among young population regarding the physical appearance and increase in awareness regarding different facial aesthetic treatments among the female population are anticipated to propel the growth of facial aesthetics market.

The facial aesthetics market is segmented into product, application, end user and region.On the basis of product, the market is classified into dermal fillers, botulinum toxin, microdermabrasion, chemical peels and others. The dermal fillers segment dominated the market in 2021, and is expected to continue this trend during the forecast period, owing to increase in adoption of dermal fillers by all age groups and rise in awareness about effectiveness of non-invasive aesthetic procedure among people.

On the basis of application, it is classified into facial line correction treatment, scar treatment, lip enhancement, restoration of volume/fullness and others. The facial line correction treatment segment dominated the market in 2021, and is expected to continue this trend during the forecast period, owing to increase in geriatric population and rise in number of facial aesthetic procedure.

On the basis of end user, the market is classified into specialty & dermatology clinics, hospitals and others. The hospital segment dominated the market in 2021, and is expected to continue this trend during the forecast period, owing to increase in number of hospitals and rise in expenditure by governments to improve the healthcare industry.  

North America accounted for a majority of the global facial aesthetics market share in 2021, and is anticipated to remain dominant during the forecast period. This is attributed to rise in number of botulinum toxin procedures, increase in number of approvals for facial aesthetics products, presence of facial aesthetics industry, and advancements in medical and aesthetic sector in the region. Asia-Pacific is anticipated to witness lucrative growth, owing to increase in geriatric populations, rise in awareness among young population regarding aesthetics, growth in healthcare expenditures, and rise in adoption of facial aesthetic products.

Key Findings Of The Study

• By product, the dermal fillers segment was the highest contributor to the market in 2021.
• By application, the facial line correction treatment segment was the highest contributor to the market in 2021.
• By end user, the hospital segment dominated the market in 2021, and is expected to continue this trend during the forecast period.
• By region, North America garnered the largest revenue share in 2021, whereas Asia-Pacific is anticipated to grow at the highest CAGR during the forecast period