Low Cost Airlines Market Expected to Reach $543.1 Billion by 2034

According to a new report published by Allied Market Research, titled, “low cost airlines market" was valued at $298.0 billion in 2023, and is projected to reach $543.1 billion by 2034, growing at a CAGR of 5.7% from 2024 to 2034.

Low cost airlines, also known as budget or no-frills carriers, are airlines that offer low fares by minimizing traditional services and amenities. They typically use a single aircraft type, operate on short to medium-haul routes, and employ efficient turnaround practices to maximize aircraft utilization. These airlines often charge extra for additional services such as checked baggage, seat selection, and in-flight meals, focusing on cost efficiency and high passenger volume to maintain profitability.

The global low cost airlines industry has experienced significant growth, driven by specific factors such as the expansion of the middle class in countries such as India and China. The demographic shift has increased the number of people who can afford air travel, which has in turn created a higher demand for budget-friendly options. For instance, airlines such as IndiGo in India and Spring Airlines in China have invested heavily on the growing middle class by offering affordable fares and frequent flights, which has resulted in the growth of low cost airlines market size. These airlines have expanded rapidly as there is an increased inclination for air travel in these regions, which contributes significantly to the overall low cost airlines market growth. In addition, the proliferation of tourism has further driven demand for low cost airlines market share, with more travelers seeking affordable options for their vacations and short trips. The aggressive expansion strategies of airlines, such as opening new routes and increasing flight frequencies, have also been major factors in attracting a broader customer base in the low cost airlines industry.

However, the market faces considerable restraints owing to the volatility of fuel prices, which has affected the low cost airlines market demand. Fluctuations in crude oil prices directly impact operational costs for airlines such as Ryanair and Southwest Airlines, which can lower profit margins and force fare adjustments on low cost airline producers. Fuel prices are a significant component of an airline’s expenses, and when these costs rise, it becomes challenging for low cost carriers to maintain their competitive pricing. Additionally, stringent regulatory requirements, such as the European Union's aviation emissions regulations, impose additional costs on airlines. These regulations require significant investments in newer, more fuel-efficient aircraft or the purchase of carbon credits, both of which can strain the financial resources of low cost carriers. The need to comply with diverse regulatory standards across different countries also adds complexity and cost to their operations. Moreover, intense competition among low cost airlines can lead to price wars, further squeezing profit margins and making it difficult for some carriers to sustain their business models in the long term.

Moreover, there are substantial opportunities for growth in the low cost airlines market, particularly through technological advancements and market expansion in underserved regions. For instance, airlines such as EasyJet and JetBlue have invested in AI and big data analytics to optimize flight routes, improve fuel efficiency, and enhance customer service, which has led to increased low cost airlines market opportunities in recent years. Such technologies enable airlines to better predict and manage demand, optimize their operations, and offer more personalized services to passengers, thereby improving the overall travel experience. In addition, expanding into markets with limited air travel infrastructure, such as parts of Africa and Southeast Asia, presents a significant growth opportunity. Airlines such as AirAsia are already tapping into these regions, offering affordable air travel to previously underserved populations, thereby opening new revenue streams and increasing market share. By establishing routes in these areas, low cost carriers can capture new customer segments and expand their market presence, driving further market growth in the coming years.

Furthermore, partnerships and alliances with other carriers, as well as with local governments and tourism boards, can facilitate market entry and expansion. For instance, low cost airlines can collaborate with other carriers to offer connecting flights and broaden their network reach without significant investments in new routes. Engaging with tourism boards can also help in promoting new destinations and attracting tourists. Thus, focusing on sustainability initiatives, such as investing in biofuels and carbon offset programs, help low cost carriers comply with environmental regulations and appeal to the growing segment of eco-conscious travelers. The global low cost airlines market, therefore, while facing certain restraints, holds significant potential for continued expansion and innovation through strategic initiatives and technological advancements.

The global low cost airlines market analysis is done on the basis of purpose, destination, distribution channel, and region. By purpose, the market is segregated into leisure travel, visiting friends & relatives (VFR) , and business travel. Depending on the destination, it is bifurcated into domestic and international. On the basis of distribution channel, it is fragmented into online, travel agency, and others. Region wise, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

Based on the purpose, the leisure travel segment held the highest market share in 2023 in the low cost airlines market segmentation. Leisure travel holds the majority share in the low cost airlines market primarily owing to the affordability and value-driven services these carriers offer. Budget-conscious travelers, including families, tourists, and young adventurers, are attracted to the low fares and frequent promotional deals provided by these airlines, thereby setting a low cost airlines market trends. Additionally, the rise in disposable incomes and a growing interest in exploring new destinations contribute to this trend. The ability to travel more frequently and to a wider range of destinations without significant financial burden makes low cost airlines the preferred choice for leisure travelers, driving the dominance of this segment in the market.

Based on the destination, the domestic segment held the highest market share in 2023. The shorter distances and high frequency of domestic flights align well with the cost-effective and efficient operational models of low cost carriers. In addition, there is significant demand for affordable travel options within countries, driven by business, tourism, and family visits. The lower operational costs associated with domestic flights, such as reduced fuel consumption and simplified regulatory requirements, further support the viability of low cost operations. Moreover, the extensive network of smaller regional airports enables low cost carriers to connect to numerous domestic destinations, which has made air travel more accessible and convenient for a broader population. The combination of high demand, operational efficiency, and extensive connectivity strengthens the share of domestic segment in the low cost airline market.

Based on the distribution channel, the online segment held the highest market share in 2023 owing to their convenience, accessibility, and cost-effectiveness. Customers increasingly prefer booking flights online due to the ease of comparing fares, checking schedules, and managing bookings from anywhere with internet access. Low cost airlines (LCAs) leverage online platforms to directly reach their target audience, bypassing traditional distribution channels and reducing distribution costs. Moreover, online platforms enable LCAs to implement dynamic pricing strategies and personalized marketing campaigns, enhancing customer engagement and loyalty. Airlines also benefit from data analytics and customer insights gathered through online bookings, allowing for better decision-making and service customization. As digital adoption continues to grow globally, online channels are crucial for low cost airlines to maintain competitive pricing, operational efficiency, and a strong market presence in the highly competitive aviation industry.

Based on region, Asia-Pacific held the highest market share in terms of revenue in 2023. The region benefits from a vast population with a rise in the middle class that increasingly seeks affordable travel options. Countries such as China, India, and Southeast Asian nations have witnessed rapid economic growth, which has driven higher disposable incomes and boost in air travel demand. Moreover, the diverse geography of Asia-Pacific with numerous densely populated cities creates strong demand for short-haul flights, which are well-suited for low cost airlines. Supportive government policies in many countries have encouraged the growth of low cost airlines by promoting competition and reducing regulatory barriers. The presence of established low cost airlines such as AirAsia, IndiGo, and Lion Air further strengthens the dominance of Asia-Pacific in the global low cost airlines market, which has made it a essential travel option for budget-conscious travelers across Asia-Pacific.

The major players operating in the low cost airlines market include Air Arabia PJSC, AirAsia Group Berhad, Alaska Air Group, Inc., Azul S.A., easyjet Plc, New World Aviation, Inc., Norwegian Air Shuttle ASA, Qantas Airways Limited, Ryanair Holdings Plc., and Westjet Airlines Ltd.

Key findings of the study

• On the basis of purpose, the leisure travel segment led market share in revenue terms, during the forecast period.
• The international segment is expected to grow at a significant CAGR during the forecast period.
• Depending on distribution channel, the online segment is expected to dominate the market from 2024 to 2034.
• Asia-Pacific is anticipated to witness highest growth rate, during the forecast period.