Pant Type Adult Diaper Market Expected to Reach $11.12 Billion by 2031—Allied Market Research

According to a new report published by Allied Market Research, titled, “Pant Type Adult Diaper Market," The pant type adult diaper market size was valued at $5.58 billion in 2021, and is estimated to reach $11.12 billion by 2031, growing at a CAGR of 7.2% from 2022 to 2031. 

A pant type adult diaper is a disposable garment worn instead of underwear to help alleviate leaks from urinary or fecal incontinence among adults. Adult diapers are made of non-woven fabric, fluffy pulp, cotton, and microfibers. The outer material of an adult diaper is hydrophobic by nature, or the fabric is coated with hydrophobic chemicals. Adult diapers are leak-proof, as the inside filling comprises a unique super-absorbent chemical, sodium polyacrylate, which is a polymer that expands dramatically when exposed to water.

The trend of digitalization has developed in several consumer goods industries. The digital revolution has now touched the geriatric and incontinence care segments. The Internet of Things (IoT) is predicted to extend into incontinence care throughout the forecast period, providing digitally enabled decision support tools as well as other care recommendations. For example, Simavita, a technology start-up, developed wearable adult diapers under the brand name SMARTZ. The device contributes to the delivery of a variety of health and wellbeing indicators, such as wetness, ambient temperature, pressure sore treatment, falls, and other features and information. In addition, it has sensors that detect movement, temperature, and other data to offer wellness statistics and trigger warnings. The introduction of new technologies in the future is expected to increase the pant type adult diaper market demand.

However, disposable diapers account for approximately 4% of waste material and are the third largest individual consumer item discarded after a single usage in landfills. These disposals place a significant load on landfill sites and have negative environmental health consequences. Soiled diapers, on the other hand, are burned, buried in the ground, or abandoned in illegal dumpsites by users, resulting in the spread of infectious illnesses such as cholera. Chemical substances found in the diaper include tributyltin (TBT), sodium polyacrylate, toluene, xylene, ethylbenzene, dipentene, and phthalates. These hazardous compounds included in disposable diapers contaminate fish and other edible life forms in the water bodies. The World Health Organization (WHO) states that the accumulation of such chemicals in biota over time produces problems in the food chain such as bioaccumulation and biomagnification. Toxins from diapers induce respiratory problems and neurological disintegration in people. Hence, consumers are looking for different solutions as they become more aware of the environmental effects of disposable diapers.  Thus, all these factors collectively hamper the global pant type adult diaper market growth.

The global pant type adult diaper market is segmented into type, material, end user, distribution channel, and region. On the basis of type, the market is bifurcated into reusable and disposable. Depending on material, it is segregated into cotton, non-woven fabric, and fluffy pulp. By end user, it is categorized into women, men, and unisex. As per distribution channel, it is fragmented into hypermarkets/supermarkets, drug stores & pharmacies, online channels, and others. Region wise, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (Germany, the UK, France, Italy, Spain, and rest of Europe), Asia-Pacific (China, India, Japan, Australia, South Korea, and rest of Asia-Pacific), and LAMEA (Brazil, Argentina, Turkey, South Africa, and rest of LAMEA).

The players operating in the global pant type adult diaper have adopted various developmental strategies to expand their pant type adult diaper market share, increase profitability, and remain competitive in the market. The key players profiled in this report include Daio Paper Corporation, Essity Aktiebolag, First Quality Enterprise, Inc., Kao Corporation, Kimberly-Clark Corporation, Medline Industries LP, Nippon Paper Industries Co., Ltd., Ontex BV, The Proctor & Gamble Company, and Unicharm Corporation.

Key findings of the study

• According to pant type adult diaper market trends, on the basis of type, the disposable segment is projected to witness the highest CAGR of 7.0%, in revenue terms, during the forecast period.
• Depending on material, the fluffy pulp segment is expected to dominate the market from 2021 to 2031.
• According to pant type adult diaper market analysis, by end user, the women segment is projected to exhibit the highest CAGR in revenue terms, during the forecast period.
• As per distribution channel, the hypermarkets/supermarkets segment is expected to grow at a significant CAGR during the pant type adult diaper market forecast period.
• U.S. was the largest country, in terms of revenue generation, in the pant type adult diaper industry in 2021.
• Asia-Pacific is anticipated to witness highest growth rate, registering a CAGR of 8.7% from 2021 to 2031.