Portable Generators Market Expected to Reach $8.6 Billion by 2032

The 3-10 kW generators are on high demand in commercial applications, which include college tailgate events, concerts, live shows, and many others. In addition, major players offer several generators in this product category make it a potential market in power output segment.

North America was the largest market in portable generators industry for 2023. Owing to growth in need of in-house power backup, Canada and Mexico are expected to grow with a significant growth rate. Other fuel sources including bio-diesel, propane, and other natural gas are on high demand in environment stringent countries, such as UK, Germany, France, U.S., Canada, and others.

Industrial application segment is expected to grow at the highest CAGR during the forecast period, owing to elevated industrial and development projects in the emerging economies, which include China, India, Japan, Russia, Brazil, and South Africa. In several constructions sites which lay beyond regular power supply areas and remote places, requirement of portable power generators are considered vital to power machines and electric tools.

Based on the geography, the portable generators industry is segmented into four major regions, namely, North America, Europe, Asia-Pacific, and LAMEA. North America was the highest revenue contributor in 2023, accounting for around 35.5% share of the overall portable generators market size. The Asia-Pacific market is projected to grow at the highest CAGR  during the forecast period, driven by the adoption of diesel fueled portable generators for commercial and industrial applications.

The report features a competitive scenario of the portable generators industry and provides comprehensive analysis of key growth strategies adopted by major players. Key players profiled in the study are Generac Power Systems, Inc., Cummins Inc., Briggs & Stratton Corporation, Honda Motor Co., Ltd., Caterpillar, Inc., Eaton Corporation Plc, Kohler Co., Yamaha Motor Corporation, Champion Power Equipment, Inc., and Smarter Tools, Inc. All these players are involved in competitive strategies including new product launch, business expansion, and collaboration to augment growth of the global portable generators market.

Key Findings of the Portable Generators Market:

• Diesel segment accounted for the highest share of the portable generators market in 2023, growing at a high CAGR.
• North America generated the highest revenue in 2023.
• Asia-Pacific dominated the market in terms of growth during the forecast period.
• The U.S. was leading in terms of expenditure on portable generators market in 2023. In addition, India, China, and other emerging markets are projected to provide significant opportunities for major players.