Report Code : A225797
The software defined vehicle market is rapidly transforming the automotive industry, driven by advancements in AI, connectivity, and electrification. With increasing adoption of centralized electrical and electronic architectures and over-the-air updates, SDVs enable enhanced personalization, efficiency, and sustainability. The market's robust growth trajectory is supported by rising demand for autonomous capabilities and connected ecosystems. Companies are leveraging software to unlock new revenue streams through subscription models and data monetization. As automakers align strategies with sustainability goals and electrification trends, the software defined vehicle industry is poised to redefine mobility, offering significant opportunities for innovation and growth.
Shantanu Barad - Lead Analyst
Automotive and Transportation at Allied Market Research
According to a new report published by Allied Market Research, titled, “Software Defined Vehicle Market," The software defined vehicle market size was valued at $154.9 billion in 2023, and is estimated to reach $1109.2 billion by 2033, growing at a CAGR of 22.3% from 2024 to 2033.
The software defined vehicle market is poised to redefine the automotive landscape, heralding an era where vehicles operate as intelligent, connected systems. As the industry transitions from hardware-centric designs to software-driven architectures, SDVs promise to deliver unprecedented advancements in personalization, efficiency, and sustainability. The software defined vehicle industrysignifies a paradigm shift in the automotive sector, focusing on integrated software systems to enhance vehicle operations, connectivity, and functionality. With increasing demand for electrification, autonomous capabilities, and real-time connectivity, SDVs are poised to shape the future of global mobility, supported by a robust ecosystem of automakers, technology firms, and innovators dedicated to driving this transformation.
The transition from distributed electronic control units (ECUs) to centralized and zonal electronic and electrical (E/E) architectures is enabling manufacturers to streamline design complexity, improve efficiency, and support rapid software development. Innovations in artificial intelligence and machine learning by companies such as NVIDIA and Tesla are driving semi-autonomous and fully autonomous driving systems, reshaping mobility solutions. Connectivity plays a crucial role, with companies such as Qualcomm and Bosch transforming vehicles into fully connected ecosystems, ensuring real-time data processing and communication.
In addition, commercial vehicles are also adapting the software-defined vehicle platform to improve vehicle performance and customization. For instance, in October 2024, Volvo Group and Daimler Truck signed a binding agreement to establish a joint venture focused on developing a software-defined vehicle platform and a dedicated truck operating system (OS). The new company will be headquartered in Gothenburg, Sweden. The platform will allow Volvo Group, Daimler Truck, and future customers to offer independent digital vehicle functions, enhancing customization and functionality across their product lines.
The global software defined vehicle market is poised for significant growth, driven by strategic collaborations between tech and automotive companies. For instance, in October 2024, Hyundai, Kia, and Samsung formed an alliance to advance software defined vehicle technology by integrating vehicles with smartphones through Samsung’s global SmartThings platform. This collaboration will involve Hyundai’s software development hub, 42dot, to create a next-generation open infotainment system and a comprehensive mobility ecosystem. The initiative aims to deliver a user-centered vehicle environment, with the launch of the resulting technologies expected by 2026. Thus, technological innovations are key factors in the positive software defined vehicle market forecast.
Increase in adoption of advanced connectivity solutions, such as AI and ML in vehicles, rise in demand for autonomous and connected vehicles, and the ongoing shift toward electrification are expected to drive the global software defined vehicle market growth during the forecast period. However, high initial development costs and cybersecurity concerns are anticipated to hamper market growth. Furthermore, the growth in over-the-air (OTA) updates and the emergence of new business models are expected to offer lucrative software defined vehicle market opportunity for market expansion in the coming years.
The software defined vehicle market is transforming vehicles into dynamic software ecosystems, unlocking new revenue opportunities for automakers through subscription models, data monetization, and personalized services. These advancements are expected to revolutionize consumer experiences, positioning the automotive industry at the forefront of digital innovation. The software defined vehicle market analysis identifies consumer preferences influencing product development.
The software defined vehicle market is segmented into SDV type, electrical and electronic architecture, vehicle type, propulsion, offering, application, and region. On the basis of SDV type, the market is divided into Semi-SDV and SDV. As per electrical and electronic architecture, the market is categorized into distributed architecture, domain centralized architecture, zonal control architecture, and hybrid architecture. By vehicle type, the market is segmented into passenger cars and commercial vehicles. On the basis of propulsion, the market is classified into ICE, electric, hybrid, and others. By offering, the market is divided into software, hardware, and services. As per application, the market includes infotainment systems, advanced driver assistance systems (ADAS), autonomous driving, telematics, powertrain control, battery management systems, V2X communication, and others. Region-wise, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA. The software defined vehicle market share in Asia-Pacific is growing faster than in other regions.
Aptiv PLC, Tesla, Inc., Continental AG, NVIDIA Corporation, Robert Bosch GmbH, Li Auto Inc., Rivian Automotive, Inc., Volkswagen AG, General Motors Company, Qualcomm Incorporated are some of the leading key players operating in the software defined vehicle market. Companies investing in autonomous driving technology may increase their software defined vehicle market share.
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Software Defined Vehicle Market By SDV Type (Semi-SDV, SDV), By Electrical and Electronic Architecture (Distributed Architecture, Domain Centralised Architecture, Zonal Control Architecture, Hybrid Architecture), By Vehicle Type (Passenger Car, Commercial Vehicle), By Propulsion (ICE, Electric, Hybrid, Others), By Offering (Software, Hardware, Services), By Application (Infotainment systems, Advanced Driver Assistance Systems (ADAS), Autonomous driving, Telematics, Powertrain control, Battery Management Systems, V2X communication, Others): Global Opportunity Analysis and Industry Forecast, 2024-2033
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