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A04039 | Pages: 332 | Charts: 58 | Tables: 159 |
Self-driving truck refers to an autonomous truck that can drive itself through a combination of software & hardware installed and mounted on it. The trucks can sense their surroundings and navigate accordingly due to the advanced technology installed within them. In addition, they can detect pedestrians, road signs, and other vehicles and make real-time decisions to ensure safe and efficient movement of the vehicle, passengers, and surroundings. The technology that helps to drive the truck autonomously and make effective decisions at the time of any hindrance or obstruction is known as self-driving technology.
The technology includes sensors such as LiDAR, RADAR, vision sensor and ultrasonic sensors and other equipment to detect the trucks surrounding. The trucks are equipped with sensors and software which drive the hardware to complete tasks as per their coding or programming. The other aspect is the service offered by the manufacturers to enhance and support the technology to give the best output from both the technology and truck.
The self-driving truck is used in numerous sectors for applications such as long-haul transportation, last mile delivery, mining, and ports. The self-driving trucks help the organization to be cost effective as the self-driving trucks help the driver to relax and get comfortable when performing shipping to the remote areas or moving on highways. The self-driving truck and technology are making its impact in the mining as well by performing monotonous tasks and carrying heavier loads with no malfunction in the trucks and technology. Similarly, technology has made its way into the ports where it is carrying heavier loads or goods with ease and helping the authorities to perform complex tasks easily and safely.
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In addition, with the advancement in technology, self-driving vehicle technology companies have developed & introduced advancements in software that are being used by numerous OEMs in their prototype & concept autonomous trucks. These trucks are in the development & trial phase, wherein the vehicle is being tested in all conditions such as rough terrain, busy traffic routes, and others to check the performance of the vehicle. In addition, the key OEMs operating in the industry have made strategic plans to commercialize their upcoming models in the near future. For instance, in November 2022, Waabi launched its first-generation truck software designed specifically for OEM integration. The Waabi Driver, a combination of Waabi's software, sensors, and computation, powers the trucks.
Similarly, in April 2023, Aurora Innovation, Inc. launched its first commercial-ready terminal for self-driving trucks, ushering in a new age of commercial operations in the autonomous trucking industry. Aurora's next-generation South Dallas terminal is designed with unique features needed for driverless operations, and it will serve as a model for Aurora's future terminal network. Moreover, Continental and Aurora Innovation, Inc. have formed a partnership to create the first commercially scalable generation of Aurora's flagship integrated hardware and software system, the Aurora Driver. The companies will collaborate to design, build, validate, deliver, and support a scalable autonomous system for the trucking industry. The partnership is expected to provide expertise in Continental's software and hardware technology.
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Moreover, the companies operating across the globe have been testing their self-driving technology along with OEMs to measure the performance of the vehicle. For instance, in June 2023, TuSimple, the provider of autonomous trucking software, successfully travelled approximately 62.76 kilometers on an open public road in China, safely negotiating typical traffic.
There was no human occupant or outside assistance in the truck. Similarly, in July 2023, the IVECO S-Way truck equipped with PlusDrive, Plus's advanced driver-assist solution based on its open autonomy platform, began running on public roads in Germany, according to IVECO, the commercial vehicle brand of Iveco Group.
In addition, government support towards advancement of the self-driving vehicle infrastructure has also created a wider scope for the growth of the market across the globe. For instance, in June 2022, Einride received an approval from the National Highway Traffic Safety Administration (NHTSA) of the U.S. to test & operate its autonomous trucks in the U.S. roads. Similarly, Australia has been testing a wider fleet of autonomous mining trucks in its iron & other mineral ores wherein trucks are operating autonomously transporting the minerals from mines to the collection centers. Such testing & development toward commercializing self-driving trucks creates a wider scope for the growth of the market during the forecast period.
The factors such as development of intelligent transport system, growth of connected infrastructure, and improved safety coupled with reduction in traffic congestion supplement the growth of the self-driving truck market. However, rise in security and privacy concerns, and software failures associated with automotive sensors are the factors expected to hamper the growth of the self-driving truck industry. In addition, decongestion of traffic and supportive government regulation creates market opportunities for the key players operating in the self-driving truck technology market.
Aurora Innovation Inc., TuSimple, and Embark Trucks are among the many self-driving truck technology companies around the world. The global self-driving truck market is segmented by component, application, autonomous level, propulsion type, and region. By component type, the market is divided into hardware, software, and service.
Depending on application, the market is segmented into construction & manufacturing, logistics & transportation, mining, port, and others. Based on autonomous level, the market is segmented into Level 1, Level 2, Level 3, Level 4, and Level 5. By propulsion type, the market is divided into internal combustion engine, hybrid transmission, and electric transmission. Region wise, the market is analyzed across North America, Asia-Pacific, Europe, and LAMEA.
The key players in self-driving truck market include Einride, Waabi, RRAI, Jiluo Technology (Shanghai) Co., Ltd., Aurora Innovation Inc., TuSimple, Embark Trucks, Inc., PlusAI, Inc., Torc Robotics, Kodiak Robotics, Inc.
Intelligent transportation systems (ITS) were devised in response to the rise in need for services related to various modes of transportation and traffic management. The ITS allows users to be better informed and to use the transportation network in a safer, more coordinated, and smarter manner. The technologies used in intelligent transportation systems range from basic management systems such as vehicle navigation, traffic signal control systems, container management systems, variable message signs, automatic number plate recognition, or speed cameras, to monitoring applications automatic incident detection or stopped vehicle detection systems, to more advanced application such as automatic incident detection or stopped vehicle detection systems.
The development of intelligent transport systems across the world has boosted the growth of transportation and logistics services. The developments in the transportation industry further increase the sales of heavy commercial vehicles such as trucks and buses worldwide. The evolution of automotive technologies has facilitated the development of intelligent transport systems. The semi-autonomous and autonomous vehicle industry is projected to experience growth during the forecast period due to sheer advancement of intelligent transportation systems.
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With the rapid adoption of Internet of Things (IoT), transportation infrastructure across the globe is evolving quickly. Companies such as Cisco and IBM have created digital platforms, which can automate street and traffic lights, optimize trash pickup, and augment surveillance.
For instance, installation of IoT sensors in the streets of Las Vegas has managed to control traffic congestion and solve environmental issues. Connected infrastructure includes vehicle parking, toll booths, and smart-street and traffic lights. Thus, growth of connected infrastructure creates favorable conditions for adoption of autonomous trucks, which, in turn, drives the growth of the market.
Connected vehicles are equipped with advanced automotive systems such as navigation systems, GPS tracking, and automotive telematics devices through which they can exchange information wirelessly not only with other vehicles and supporting infrastructure but also with vehicle manufacturers or third-party service providers, although customers are more likely to entrust their data to OEMs than to newer players. Moreover, demand for connected infrastructure in vehicles is increasing worldwide and buyers are willing to pay more for connected features. Vehicle dealers benefit from connected vehicle technology as they receive alerts on their systems when their connected vehicle customers are due for service.
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This allows them to follow up with their customers to take care of regular maintenance and repairs. Moreover, telematics aids manufacturers to create high-value services for consumers and play a vital role in vehicle connected technology. Popularity of telematics is getting bigger and is gaining momentum across developed and developing nations globally. Big market players from the telecommunications and automotive industry are quite active in the market. They are largely working in the telematics segment and creating superior solutions in infotainment and navigation fields.
Self-driving trucks have enhanced the travelling experience, owing to its benefits such as high speed, environment-friendly nature, and energy-efficient approaches. The self-driving truck uses camera for lane detection, a LIDAR sensor to create a 3D environment, infrared radar sensor to detect obstacles and other vehicle on the road, and GPS sensor to help pinpoint the truck location and complex algorithms that allow the truck to drive itself. However, privacy and security concerns related to information access from the operating software are expected to hinder the market growth, as these software are vulnerable to hackers.
Although a person supervises the self-driving system, there is a high possibility that hackers can infiltrate the software and overrule the controls. Thus, increase in threats from hackers and rise in cybercrime are expected to limit the market growth in the coming years.
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Governments across countries implement regulations in support of autonomous vehicles. For instance, in September 2017, the U.S. House of Representatives passed a bill for Safely Ensuring Lives Future Deployment and Research in Vehicle Evolution Act, or Self-Drive Act, which is waiting to get cleared from the Senate. The role of this act is to establish a federal framework for the regulation of self-driving trucks.
At present, the autonomous vehicle market players interested in testing driverless technology need to apply for exemptions to the National Highway and Traffic Safety Administration’s (NHTSA) federal motor vehicle safety standards, and the agency only grants 2,500 per year. The Self-Drive Act is projected to increase that cap to 25,000 per year initially, and expand it to 100,000 annually in three years’ time. Such developments are expected to create ample opportunities for the growth of the market across the globe.
Key Market Segments
Key Market Players