The global alternative sweeteners market was valued at $4,156.7 million in 2020, and is projected to reach $6,687.6 million by 2031, growing at a CAGR of 4.5% from 2022 to 2031. Alternative sweetener is an alternative to sugar to enhance and sweeten various foods & beverages. Moreover, alternative sweetener is used in reduced concentration, as their level of sweetness is high as compared to regular sugar. These sweeteners are used as replacements to sucrose (sugar) due to the overall taste and low-calorie content.
People have become increasingly conscious of the seriousness of any sickness if their sugar levels are not controlled since the COVID-19 epidemic. The public has now been influenced to live a low-calorie, well-balanced lifestyle as a result of the subsequent drive. Consumers are increasingly looking at the promises on product labels, and their purchasing decisions are still influenced by the lack of sugars. The industry is well-positioned because of such choice parameters.
Alternative sweeteners market have lower glycemic index that keeps the insulin levels unaffected after their intake, and thus it is used as low-calorie food additive. Variants of alternative sweeteners are being produced from different natural as well as artificial sources, and they are widely used in various applications such as dairy products, bakery foods, and pharmaceuticals. Individuals suffering from diabetes and obesity prefer low-calorie sweeteners, as they have much lesser sweetness quotient than that of sugar. Rise in demand for healthy and low-calorie food & beverages is expected to boost the growth of the global alternative sweeteners market during the forecast period.
Owing to ongoing developments and new applications in the food industry, such as developments in dairy products and baked goods, the global alternative sweeteners market has seen tremendous expansion. Sweetness, low price, taste, nutrition, bulkiness, preservation qualities, heat resistance, and blending abilities are benefits offered by alternative sweeteners. Furthermore, rise in health concerns as well as increase in incidence of diabetes & obesity are the key factors driving alternative sweeteners market expansion. Furthermore, the market growth is driven by increase in demand for low-calorie sweeteners and surge in obese population, particularly in developing nations. For instance, consumers utilize stevia extract, a sweetener derived from the leaves of the stevia bush, in addition to monk fruit extract. Alternative sweeteners have replaced sugar as a food additive to prevent health-related problems. However, drop in soft drink consumption in North America and Europe has significantly hampered the market growth.
The global alternative sweeteners market is segmented into product type, application, and region. Depending on product type, the market is classified into high fructose syrup, high-intensity sweetener, and low-intensity sweetener. On the basis of application, it is categorized into food, beverage, and others. Region wise, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
Alternative sweeteners market share, by product type
By product type, the high-intensity sweetener segment is expected to hold a significant share in the global alternative sweeteners market. High-intensity sweeteners (HIS) are food additives used as a sugar substitute to give the flavor of sugar. The calorie content for these sweeteners ranges from 0 to 4 Kcal/gm ingredients, and are used as flavor enhancers for food & beverage products. HIS is used as a diet-sugar to meet the demand for health-conscious consumers. Moreover, it can be used as a food additive once it is regulated by the Food and Drug Administration (FDA). It can further be used commercially after getting an approval from Generally Recognized as Safe (GRAS), especially in North America and Europe.
By Product Type
Low intensity sweetners segment would exhibit the highest CAGR of 5.7% during 2022-2031, owing to Rise in demand for low intensity sweeteners in various food & beverage applications
Alternative sweeteners market share, by application
Alternative sweeteners are widely used in food & beverage products, bakery, and confectionary, and can also be used in nutritional supplements to replace sugar and lower the calories and carbohydrates. Surge in demand for low-calorie sweeteners by food & beverage industry is expected to propel the market growth globe during the forecast period.
By Application
Others segment would exhibit the highest CAGR of 5.2% during 2022-2031, owing to increasing demand for sugar free or suagr alternative confectionary products
Alternative sweeteners market share, by region
By region, Asia-Pacific is expected to grow at the highest rate during the forecast period. This region offers lucrative opportunities for key manufacturers, owing to the presence of a wide range of suppliers and manufacturers. In addition, high economic growth rate, increase in purchasing power, and development in new food habits, such as consumption of low-calorie diet drinks and sodas are the other supplementary factors that fuel the market growth.
By Region
Asia-Pacific would exhibit the highest CAGR of 5.1% during 2022-2031, owing to owing to it offers lucrative opportunities for key manufacturers, owing to the presence of a wide range of suppliers and manufacturers. In addition, high economic growth rate, increase in purchasing power, and development in new food habits
Some of the key players operating in the alternative sweeteners market are Ajinomoto Co., Inc., Archer-Daniels-Midland-Company, Cargill Incorporated, DuPont Nutrition & Health, GLG Life Tech Corporation, Ingredion Incorporated, Naturex S.A., Tate & Lyle Plc., PureCircle Limited, and Associated British Foods Plc.
Key Benefits for stakeholders
- This report provides quantitative analysis of the current alternative sweeteners market trends, estimations, and dynamics from 2020 to 2031, which assist to identify the prevailing alternative sweeteners market opportunities.
- Major countries in each region have been mapped based on the revenue contribution to the global market.
- Market player positioning of the industry has been provided to provide a clear understanding of their competitive strengths.
- The Porter's five forces analysis is used to illustrate the potential of suppliers and buyers in the Alternative sweeteners market industry.
- Comprehensive analysis of factors that drive and restrict the growth of alternative sweeteners is provided.
- The Alternative sweeteners market Size report focuses on the regional & global market, the key players, and market segments apart from a detailed study on the divisions and application areas.
Alternative Sweeteners Market Report Highlights
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Analyst Review
Alternative sweeteners comprise structurally diverse set of compounds with a high level of sweetness as compared to sucrose (table sugar) that can be used as a substitute for sugar. A sugar substitute is a food additive compound that imparts a sweet taste to food but releases lesser food energy. Unlike sugar, alternative sweeteners are noncaloric and noncariogenic compounds, and hence their consumption does not cause dental caries. These sweeteners, such as high fructose syrup, high-intensity sweetener, and low-intensity sweetener, produced from different natural as well as artificial sources, are used in various applications that include food in dairy products, bakery foods, beverage, and others.
Alternative sweeteners have gained popularity in dairy products and snack foods in the recent years, owing to their high demand in low-sugar beverages and other food products. The initiatives by the leading food & beverage industry players to introduce natural sweeteners in soft drinks and other food items in the U.S. have fueled the market growth. The Food and Drug Administration (FDA) regulates sweeteners that can be used as a food additive, and they are commercially utilized after getting approval from the Generally Recognized as Safe (GRAS) program, particularly in Europe and North America. Furthermore, recent government measures in various nations, such as the UK, which put a sugar tax on sugar-based soft drinks, are some of the market's primary driving forces. Furthermore, due to greater health awareness among the population, the usage of cyclamate sweetener has expanded in diet beverages and food, particularly in Asia-Pacific and Africa.
Asia-Pacific dominated the global market in 2020. This region offers lucrative opportunities for key manufacturers, owing to the presence of a wide range of suppliers and manufacturers. In addition, high economic growth rate, increase in purchasing power, and development in new food habits, such as consumption of low calorie diet drinks and sodas, are other factors that fuel the growth of the alternative sweeteners market.
The global alternative sweeteners market was valued at $4,156.7 million in 2020, and is projected to reach $6,687.6 million by 2031, growing at a CAGR of 4.5% from 2022 to 2031.
The CAGR of alternative sweeteners market is 4.5% from 2022 to 2031.
The sample report of alternative sweeteners market is available on the request on the website of Allied Market Research.
The base year calculated in the alternative sweeteners market is 2020.
The top companies in the alternative sweeteners market are Ajinomoto Co., Inc., Archer-Daniels-Midland-Company, Cargill Incorporated, DuPont Nutrition & Health, GLG Life Tech Corporation, Ingredion Incorporated, Naturex S.A., Tate & Lyle Plc., PureCircle Limited, and Associated British Foods Plc.
The global alternative sweeteners market is segmented into product type, application, and region. Depending on product type, the market is classified into high fructose syrup, high-intensity sweetener, and low-intensity sweetener. On the basis of application, it is categorized into food, beverage, and others. Region wise, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
Rise in health concerns as well as increase in incidence of diabetes & obesity are the key factors driving market expansion.
Asia-Pacific holds the maximum market share of the alternative sweeteners market.
The COVID-19 pandemic impact on the alternative sweeteners market is negative. The market is expected to rebound in 2022 as lockdown restrictions are being removed gradually in developing and developed regions.
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