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2021

Architectural Window Films Market

Architectural Window Films Market Size, Share, Competitive Landscape and Trend Analysis Report, by Material, Product Use and Application : Global Opportunity Analysis and Industry Forecast, 2021-2030

MC : Advanced Materials

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Author's: Pratik Mandon | Eswara Prasad
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The global architectural window films market was valued at $3.9 billion in 2020, and is projected to reach $6.4 billion by 2030, growing at a CAGR of 5.2% from 2021 to 2030.

Architectural window film is a modern, functional, and fashionable material that may be used for various functions in one’s home or workplace. It is made of Polyethylene Teraphthalate (PET) or thin vinyl and can be put on smooth, non-textured glass directly. Architectural window film is a self-adhesive or static cling that can be used for a variety of permanent or temporary applications. Glass film is extremely adaptable as it can be cut into precise designs, such as letters and numbers, or printed to create eye-catching visuals such as pictures or company branding. Architectural window films exhibit characteristics such as scratch resistant, UV resistant, and can control solar radiation. The effective life of architectural window film is determined by the type of film used, the type of glass used, architectural window construction, compass orientation of the glass, and the location of the building.

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There are many types of architectural windows films. Some are clear with numerous layers of PET for shatter resistance; others are colored with metals, dyes, or pigments to diminish visible light transmission and prevent heat from the sun. 

The architectural window film market is being driven by increasing demand for energy-efficient architectural window films, which is expected to propel the market growth during the forecast period. These films are widely utilized for better energy efficiency in heating and cooling purpose in residential and commercial applications. The growing industrialization and urbanization in developing countries, such as China and India, is boosting the demand for architectural window films. 

The global architectural window films market is segmented into material, product use, application, and region. By material, the market is classified into vinyl, polyester, plastic, ceramic, and others. By product use, it is divided into sun control, decorative, security and safety, and privacy. By application, it is bifurcated into commercial and residential. Region-wise, the market is analyzed across North America, Latin America, EMEA, Asia, and GCA.

EMEA holds the largest market share, owing to increase in commercial and residential construction industries in China. Comprehensive competitive analysis and profiles of major market players, such as 3M, Armolan Architectural Windows Films, Avery Dennison Corporation, Eastman Chemical Company, Garware Suncontrol, Lintec Corporation, Polytronix Inc, Purlfrost Ltd, Saint-Gobain, Solar Control Films, The Architectural window Film Company, and Toray Plastic, are considered in the report.

Architectural Window Films Market, by Material

The polyester segment accounted for the largest market share in 2017 while the plastic segment is projected to grow at the highest CAGR of 5.0%.

Architectural Window Films Market
By Material
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Polyester in architectural window films is projected as the most lucrative segment.

Architectural Window Films Market, by Product Use

The sun control segment accounted for the largest share in 2017 while the privacy segment is projected to grow at the highest CAGR of 4.9%.

Architectural Window Films Market
By Product Use
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Sun control use is projected as the most lucrative segment.

Architectural Window Films Market, by Application

The commercial segment accounted for the largest market share of the architectural window films market in 2017 while the residential segment is projected to grow at the highest CAGR of 4.7%.

Architectural Window Films Market
By Application
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Commercial is projected as the most lucrative segment.

Architectural Window Films Market, by Region

The EMEA region, owing to increasing commercial and residential construction, will boost the architectural window films market growth during the forecast period. 

Architectural Window Films Market
By Region
2030
Gca 
North America
Latin America
EMEA
Asia

EMEA is projected as the most lucrative market.

Key Benefits For Stakeholders

  • The report provides in-depth analysis of the global architectural window films market along with the current trends and future estimations. 
  • This report highlights the key drivers, opportunities, and restraints of the market along with the impact analysis during the forecast period.
  • Porter’s five forces analysis helps to analyze the potential of the buyers & suppliers and the competitive scenario of the global architectural window films market for strategy building.
  • A comprehensive market analysis covers the factors that drive and restrain the global architectural window films market growth.
  • The qualitative data about market dynamics, trends, and developments is provided in the report.

Impact Of Covid-19 On The Global Architectural Window Films Market

The construction industry has faced difficulties as a result of the COVID-19 epidemic, including logistics and raw material shortages. Attributed to the massive drop in financial markets around the world, it is projected that construction investments have been withdrawn globally. As a result, the demand for architectural window films has decreased. The restrictions imposed by governments to combat the virus's impacts may result in lack of raw materials and people as well as a disrupted supply chain, making it more difficult to meet contractual responsibilities. Furthermore, the COVID-19 pandemic has forced builders to postpone the projects. These factors will hinder the architectural window films market growth.

Architectural Window Films Market Report Highlights

Aspects Details
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By Material
  • Vinyl
  • Polyester
  • Plastic
  • Ceramic
  • Others
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By PRODUCT USE
  • Sun control
  • Decorative
  • Security and safety
  • Privacy
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By APPLICATION
  • Commercial
    • Offices
    • Education
    • Banking
    • Retail
    • Hospitality
    • Healthcare
  • Residential
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By Region
  • NORTH AMERICA  (US, CANADA, MEXICO)
  • Latin America  (Brazil, Argentina, Rest of Latin America)
  • EMEA  (Europe, Middle East, Africa)
  • Asia  (South East Asia, Japan, Australia, India, Rest of Asia)
  • GCA  (China, Taiwan, Korea, Rest of GCA)
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Key Market Players

ARMOLAN, TORAY PLASTICS (AMERICA), INC., THE WINDOW FILM COMPANY INC., EASTMAN CHEMICAL COMPANY, PURLFROST INC., POLYTRONIX, INC., SOLAR CONTROL FILMS INC, AVERY DENNISON CORPORATION, LINTEC CORPORATION, 3M, SAINT-GOBAIN, GARWARE SUNCONTROL FILM

Analyst Review

Architectural window film has a number of advantages for both residential and commercial buildings. Climate and energy control are two of the most common applications for architectural window film. Solar heat gain through architectural windows is considerably reduced by architectural window film, allowing a space to maintain its interior temperature and removing hot spots. As a result of energy savings, equipment wear and maintenance are minimized. Furthermore, by blocking harmful ultraviolet rays, architectural window film also helps to prevent fading. The reduction in UV radiation flooding through the house or office architectural windows benefits valuable objects such as carpets, furniture, and artwork.

For the purpose of analysis, the report segments the global architectural window film market based on material, product use, application, and region. By material, the market is classified into vinyl, polyester, plastic, ceramic, and others. By product use, it is divided into sun control, decorative, security and safety, and privacy. By application, it is bifurcated into commercial and residential. Region-wise, the market is analyzed across North America, Latin America, EMEA, Asia, and GCA.

The growth drivers, restraints, and opportunities are explained in the report to better understand the market dynamics. This report further highlights the key areas of investment. In addition, it includes Porter’s five forces analysis to understand the competitive scenario of the industry and role of each stakeholder. The report features the strategies adopted by key market players to maintain their foothold in the market. Furthermore, it highlights the competitive landscape of the key players to increase their market share and sustain intense competition in the industry.

Author Name(s) : Pratik Mandon | Eswara Prasad
Frequently Asked Questions?

1. What are the key factors boosting the architectural window film market growth? The growing industrialization and urbanization in developing regions, such as China and India, is boosting the demand for architectural window films.

The market value of global architectural window film market in 2021 is expected to be $4.0 billion and projected to rise to $6.4 billion in 2030.

The leading players in the market are 3M, Armolan Windows Films, Avery Dennison Corporation, Eastman Chemical Company, Garware Suncontrol, Lintec Corporation, Polytronix Inc, Purlfrost Ltd, Saint-Gobain, Solar Control Films, The Window Film Company, and Toray Plastic.

The commercial construction industry is projected to increase the demand for architectural window film market

The global architectural window film market is segmented on the basis of material, product use, application, and region

Growing commercial construction and increased demand for energy-efficient window films are some of the driver of architectural window film market.

The commercial and residential application in the global architectural window film market is projected to increase the demand of architectural window film during the forecast period.

China is one of the major producers of raw materials required for the production of architectural window film. The disruptions in the supply chain due to COVID-19 induced lockdown has impacted the market negatively in 2021.

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Architectural Window Films Market

Global Opportunity Analysis and Industry Forecast, 2021-2030