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2023

Artificial Intelligence (AI) Market

Artificial Intelligence (AI) Market Size, Share, Competitive Landscape and Trend Analysis Report, by Component, by Technology, by Deployment Mode, by Enterprise Size, by Business Function, by Type, by Industry Vertical : Global Opportunity Analysis and Industry Forecast, 2024-2033

IC : Software and Services

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Author's: Shubham Vardam| Sourabh Ekre | Onkar Sumant
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Artificial Intelligence (AI) Market Insights, 2033

The global artificial intelligence (AI) market size was valued at USD 153.6 billion in 2023, and is projected to reach USD 3,636 billion by 2033, growing at a CAGR of 37.3% from 2024 to 2033.

Technical advancement is one of the key factors influencing the artificial intelligence market growth. In addition, the need for AI solutions is rising as artificial intelligence (AI) is widely utilized in a range of industries. This is attributed to developments in deep learning techniques, natural language processing (NLP), and machine learning algorithms, which have advanced the interconnected fields of natural language processing, computer vision, and robotics, enabling machines to understand human language, interpret visual data, and perform autonomous tasks, thus driving progress in automation and human-machine interaction. Further, the adoption of AI has been accelerated by the proliferation of big data and the rise in need for data analysis and insights since AI swiftly analyzes and draws actionable conclusions from large amounts of data.

Artificial Intelligence (AI) Market

For instance, on November 26, 2024, Meesho launched a multilingual Gen AI-powered chatbot designed to handle shoppers' queries1. This chatbot offers personalized, human-like assistance in multiple languages, including Hindi and English1. It is built to perform efficiently even on basic smartphones and in noisy environments, making it accessible to a wide range of users1. The chatbot currently handles about 60,000 calls daily and has a 95% resolution rate, significantly reducing the need for human intervention

Furthermore, the rise in use of AI in industries including healthcare, banking, automotive, and e-commerce has generated new development prospects. However, ethical and regulatory concerns surrounding AI's use restrain the artificial intelligence market growth. In addition, privacy issues, bias in algorithms, and the potential for job displacement are areas that require careful consideration and regulation. Moreover, the high cost of implementing AI solutions and the need for skilled AI professionals are barriers to adoption for many organizations, impeding artificial intelligence market demand.

On the contrary, the increase in the adoption of AI-driven automation and robotics is expected to offer several opportunities for new players for the expansion of the AI market growth. As technology continues to evolve, AI is playing a pivotal role in reshaping various industries, from customer service to manufacturing, and its potential is expected to increase exponentially in the coming years.

One significant area where AI is having a major impact is in customer service. The use of AI-driven chatbots and virtual assistants is increasingly common for improving customer experiences. These smart systems can engage with customers, deliver instant replies to inquiries, and provide tailored suggestions, all while minimizing the need for human involvement. This enhances the efficiency of customer service and guarantees round-the-clock availability, which is essential in today’s fast-moving, global marketplace. Organizations that utilize AI-driven solutions are able to manage a larger volume of customer interactions while upholding a high standard of service, leading to increased customer satisfaction and loyalty.

For instance, in December 2024, Google introduced Gemini 2.0. This next-generation AI aims to handle more human tasks. It also empowers AI agents for various applications, from image interpretation to online search assistance.

Furthermore, the rise of automation in industries is heavily influenced by the capabilities of AI. In the manufacturing sector, the integration of robotics with artificial intelligence is transforming production methods. Robots are now capable of performing tasks that previously relied on human workers, such as assembly line operations, quality assurance, and even predictive maintenance. These AI-driven systems can adjust to various conditions, enhance processes, and identify irregularities, rendering them more efficient and precise compared to conventional techniques. This advancement not only results in cost reductions but also boosts productivity and minimizes human mistakes, which is essential for maintaining a competitive edge in the industry. This is expected to provide remunerative opportunities for the growth of the Artificial Intelligence (AI) Market.

For instance, on March 19, 2025, , Google partnered with Nvidia to offer AI in various fields, including robotics, drug discovery, and energy grids1. This collaboration aims to leverage AI and simulation technologies to address real-world challenges, such as improving robots' grasping abilities, speeding up drug discovery, and optimizing energy grids12. Google Cloud will also adopt Nvidia's advanced GPUs to support these initiatives.

Moreover, the ongoing advancement of edge AI is expected to grow, further driving the growth of the AI market, especially within the areas of the Internet of Things (IoT) and edge computing. Traditionally, AI processing was done in the cloud, where data was transmitted to centralized servers for evaluation. In addition, AI market analysis highlights that edge AI allows for processing to take place directly on the devices themselves, such as smartphones, cameras, and sensors. This transition significantly lowers latency, as it eliminates the need for data to travel to far-off data centers for analysis. It also improves privacy and security, since sensitive information can be handled locally without being sent over the internet. As IoT devices continue to expand and become smarter, edge AI will be essential for facilitating real-time data processing and decision-making, creating new opportunities across various sectors, including healthcare and autonomous vehicles. This is expected to offer lucrative opportunities for the growth of the Artificial Intelligence (AI) Market.

For instance, on March 25, 2025, L&T-Cloudfiniti partnered with three AI startups—Hanooman AI, CoRover, and Pidima AI—to drive digital innovation. These collaborations focus on advancements in healthcare, life sciences, vertical AI, and conversational technologies. By leveraging cutting-edge AI models, L&T-Cloudfiniti aims to transform key industries and enhance efficiency.

Artificial intelligence is an area of computer science that focuses on developing and managing technology that learns to make choices and autonomously carries out transactions on behalf of humans. Presently, artificial intelligence algorithms are being tested against intelligence standards that are beyond human comprehension, such as artificial intelligence applications in supercomputers and quantum computers. Such advancements in artificial intelligence technology are expected to contribute to the development of the industry in the coming years.

The report focuses on growth prospects, restraints, and trends of the artificial intelligence market forecast. The study provides Porter’s five forces analysis to understand the impact of numerous factors such as bargaining power of suppliers, competitive intensity of competitors, threat of new entrants, threat of substitutes, and bargaining power of buyers on the artificial intelligence market forecast.

The artificial intelligence (AI) industry is seeing numerous disruptive technological developments that are likely to reshape industries and drive innovation during the AI market forecast period. One of the major developments is the integration of AI with edge computing, which enables quicker data processing and real-time analytics directly on devices, improving performance and lowering latency. Furthermore, the advent of generative AI models, such as OpenAI's GPT series, revolutionizes content creation, coding, and customized user experiences. AI-powered automation is also becoming more prevalent across numerous industries, simplifying processes, and enhancing efficiency through intelligent process automation. According to CompTIA, Inc., nearly 97% of mobile users are using AI-powered voice assistants and more than 4 billion devices already work on AI-powered voice assistants.This data is part of their artificial intelligence market research, highlighting the widespread adoption and integration of AI-powered voice assistants in everyday devices.

In addition, the proliferation of AI-as-a-Service (AIaaS) platforms is democratizing access to advanced AI capabilities, allowing businesses of all sizes to leverage sophisticated tools without significant upfront investments. These recent trends in artificial intelligence collectively highlight the dynamic evolution of the Ai market size and its expanding impact on the global economy.

For instance, in May 2024, Rows raised 8 million euros (about $8.7 million) to expand its cloud-based, artificial intelligence (AI)-powered spreadsheet application. Rows will use the new funding to continue to accelerate data integrations, enhance its AI features, and expand in its biggest markets: the U.S., the UK, and Europe. For instance, in April 2024, Microsoft is planning for a new artificial intelligence (AI) hub in London, focused on product development and research. The unit will be led by Mustafa Suleyman, the London-born cofounder of Google DeepMind. For instance, in February 2024, Google introduced a free artificial intelligence app that will enable people to rely on technology instead of their brains to write, interpret what they are reading, and deal with a variety of other tasks in their lives.

Segment Review

The artificial intelligence market is segmented on the basis of component, technology, industry vertical, deployment, enterprise size, business function, type, and region. On the basis of component, the industry is categorized into hardware, software, and services. The services segment is further divided into implementation and integration services, training and maintenance services, and consulting services. Depending on technology, the artificial intelligence market is classified into machine learning, natural language processing, computer vision, generative AI, deep learning, and others.

The generative AI segment is further fragmented into generative adversarial networks (GANs), transformer, variational autoencoder (VAE), diffusion networks, and retrieval augmented generation. By industry vertical, the artificial intelligence market is segregated into IT & telecommunication, retail & e-commerce, BFSI, healthcare, manufacturing, automotive, agriculture, education, and media & entertainment. By deployment, the market is bifurcated into on-premises and cloud. On the basis of enterprise size, the market is divided into large enterprise and small and medium-sized enterprise. On the basis of business function, the market is categorized into sales & marketing, supply chain management, human resource management, finance & accounting, cybersecurity, legal & compliance, and operation. On the basis of type, the market is divided into pretrained models, customizable AI, edge AI, and AI marketplaces. Region wise, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

Artificial Intelligence (AI) Market by Technology

By technology, the machine learning segment acquired a major artificial intelligence market size in 2023. The is attributed to the fact that machine learning algorithms are designed to keep improving their accuracy and efficiency after each cycle, making them powerful tools for automating business operations that require constant decision-making. Such machine learning applications support it in becoming widespread across various industrial and commercial sectors, from agriculture to medical research, the stock market, and traffic monitoring.

Artificial Intelligence (AI) Market by Region

By region, North America dominated the artificial intelligence market share in 2023. This is attributed to the rise in penetration of advanced digital technologies across North America. Biopharmaceutical companies in this region are increasingly adopting artificial intelligence for various applications such as research, drug discovery, and clinical trials, which is significantly fueling the market growth.

For instance, on February 11, 2025, Edarat partnered with KPMG to drive AI adoption across Saudi Arabia. This collaboration aims to leverage Edarat's robust data center infrastructure and KPMG's expertise in AI and technology to accelerate the implementation of AI technologies in the Kingdom12. The partnership focuses on ensuring compliance with local regulations while providing scalable and secure AI solutions.

The key players operating in the global artificial intelligence market include Amazon Web Services, Inc., Apple Inc., Google LLC, IBM Corporation, Intel Corporation, Microsoft Corporation, Nvidia, Oracle Corporation, SAP SE, Siemens, and OpenAI. These players have adopted various strategies to increase their market penetration and strengthen their position in the artificial intelligence industry

Top Impacting Factors

Increase in investments in artificial intelligence systems

Businesses and organizations across all industries are increasing their investment in artificial intelligence to create competitive advantage through improved customer insights, enhanced employee efficiency, and accelerated innovation. The potential of artificial intelligence technology to efficiently assess the acquired data and use to predict future steps in real time with the help of complex algorithms aids in productivity development; for instance, Netflix can recommend movies based on its users' prior watching experiences.

Moreover, artificial intelligence has transformed business management in the modern business environment by integrating workflow management tools and trend forecasting. This acts as the primary driver of the artificial intelligence market. In addition, increase in investment in artificial intelligence technology and machine learning notably contributes toward the artificial intelligence market growth. For instance, in September 2023, Amazon invested $4 billion in Anthropic taking a minority stake in the artificial intelligence startup. The deal is part of a broader collaboration to develop so-called foundation models, which underpin the generative AI systems that have captured global attention.

Furthermore, many small start-ups and tech organizations have invested in the adoption of open-source artificial intelligence platforms to increase efficiency in their value chains, which fosters the growth of the global artificial intelligence market. Moreover, an increase in availability of low-cost, high-quality artificial intelligence technology is expected to contribute to the expansion of AI Industry.

For instance, on March 24, 2025, Western Union partnered with HCLTech to transition to an AI-led platform operating model. This strategic partnership aims to enhance Western Union's agility and scalability by leveraging HCLTech's AI-powered solutions, such as FENIX 2.0 and AI Force. Additionally, they plan to establish an advanced technology center in Hyderabad, India, to foster innovation and expand their technology footprint.

Rise in collaboration between industries and artificial intelligence & machine learning solution companies

Rise in collaboration between various industries and artificial intelligence & machine learning companies to integrate cutting-edge technology to digitize various critical processes of the companies and to provide new services to end users drives the growth of the global AI market. For instance, in September 2021, CaixaBank partnered with Revelock to develop a solution based on artificial intelligence to prevent fraud in digital banking channels.

The major purpose of this collaboration was to offer enhanced security to end users by providing biometrics technology for digital banking, which fosters the growth of the market. In addition, the solution continuously assesses users’ online interactions and compares them with risk patterns, providing enhanced security to all CaixaBank’s online banking users, which, in turn, propels the growth of the artificial intelligence market.

Furthermore, financial firms have witnessed that end users are increasingly demanding on-the-spot answers and guidance across digital channels, which, in turn, is driving the collaboration between financial firms and artificial intelligence companies. For instance, in August 2021, Synechron and Kasisto partnered to humanize conversational artificial intelligence customer engagement for the banking and financial services industry, which can engage with customers via human-like conversations across voice, text, and touch modalities; deliver hyper-personalized next best action suggestions; and guide users on their individual financial journey.

In addition, this collaboration will bring conversational artificial intelligence capabilities and next generation of cognitive customer engagement, allowing top tier organizations to deliver a best-in-class and humanized digital transformation experience to institutions across the banking and finance industry. Thus, the increase in the number of such collaborations drives the growth of artificial intelligence industry.  

Increase in customer satisfaction and adoption of reliable cloud applications

In the past few years, machines have surpassed humans at recognizing speech, images, and faces. Artificial intelligence is being deployed across various industry verticals to reduce costs, improve efficiency, and boost customer satisfaction by enhancing key areas of customer experience. Sooner or later, employees at call centers are expected to be replaced by artificial intelligence machines for responding to enquiries and to provide enhanced client services, which, in turns, drives the growth of the artificial intelligence market.

For instance, on May 21, 2024, Google launched its new AI-powered updates to its advertising tools, aimed at helping merchants' better market their brands and products. These updates include Generative AI features for creating more effective product imagery, immersive ad formats, such as virtual try-on and AI-generated 3D spinning ads, new image editing capabilities, allowing advertisers to add objects, extend backgrounds, and crop images to fit various formats. These tools are designed to enhance the shopping experience and make it easier for businesses to create engaging and high-performing ads.

Moreover, rapid developments in powerful and affordable cloud computing infrastructure are expected to have a strong impact on the growth potential driving the global artificial intelligence market size. Furthermore, cloud-based technologies are reliably improving the IT environment incorporating changes and modifying the current business structure. Cloud computing enables small and medium-sized businesses (SMBs) to organize and exchange pertinent data and information in real time, which acts as the key driving factor of artificial intelligence industry.

Market Trends and Landscape

The market is expected to witness several noteworthy artificial intelligence market trends. Increase in partnerships to develop the AI market size and adoption of the advance technologies are some of the recent trends in artificial intelligence flourishing the growth of AI market. For instance, in September 2023, Reliance and Nvidia have formed a partnership to create AI language models and generative apps for millions of telecom users of the Indian company. Nvidia will assist Reliance in building AI infrastructure by providing access to its superchip and cloud services. Reliance aims to leverage Nvidia's AI infrastructure to develop AI applications and services.

Furthermore, the introduction of new and innovative products in the market by key players is expected to boost the growth of the AI market during the forecast period. For instance, in October 2021, Microsoft corporation introduced a program Microsoft AI Innovate for nurturing and scaling startups that are leveraging artificial intelligence (AI). This helps to support startups in India leveraging AI technologies, helping them scale operations, drive innovation, and build industry expertise.

The artificial intelligence market has witnessed significant growth in the past few years, and is expected to exhibit further notable growth, due to the outbreak of the COVID-19 pandemic. This is attributed to the surge in need of artificial intelligence among enterprises for improving their customers’ needs and to increase their revenue, providing AI market opportunity. In addition, use of artificial intelligence and machine learning technologies for managing growing volume of data generated from various devices in an organization drives the growth of the market. Furthermore, surge in investment in artificial intelligence by various private sectors such as healthcare and medical research to fight against the pandemic propels the growth of the market Thus, these factors overall had a positive impact on AI Industry.

AI Market Regional Insights:

North America:

North America, particularly the U.S., is a global leader in AI development and deployment. The region benefits from a robust tech ecosystem, substantial venture capital investment, and strong research institutions like MIT and Stanford University. Major tech giants such as Google, Microsoft, and Amazon drive AI innovation through substantial R&D investments and the development of cutting-edge technologies in machine learning, natural language processing, and computer vision. Government initiatives, such as the American AI Initiative, and the presence of numerous AI startups further bolster the region's leadership in AI. Canada also contributes significantly, with cities like Toronto and Montreal emerging as AI hubs due to favorable research environments and supportive government policies.

Europe:

Europe is making considerable strides in AI, supported by a strong regulatory framework and a focus on ethical AI practices. The European Union has been proactive in shaping AI policy through initiatives like the AI Act, which aims to regulate high-risk AI applications and ensure compliance with data protection laws such as GDPR. Key countries like Germany, France, and the UK are at the forefront of AI adoption, with significant investments in AI research and development. Germany's focus on AI for industrial automation and France's emphasis on AI in healthcare are notable AI market trends. The UK remains a significant player with its thriving AI research community and substantial investments in AI-driven solutions across various sectors.

Asia-Pacific:

The Asia-Pacific region is witnessing rapid growth in AI adoption, driven by the increasing digitalization of economies and significant investments in technology. China is a dominant force, with its government prioritizing AI development through the Next Generation Artificial Intelligence Development Plan, aiming to make China a global AI leader by 2030. Chinese tech giants like Baidu, Alibaba, and Tencent are at the forefront of AI advancements. Japan and South Korea are also significant contributors, focusing on AI applications in robotics and automation. India is emerging as a key player, driven by a growing tech-savvy population and increasing investments in AI startups and research.

For instance, on March 22, 2025, OpenAI and Meta are in discussions with Reliance Industries for potential AI partnerships aimed at expanding their AI offerings in India. These talks include distributing OpenAI's models through Reliance Jio and possibly reducing the subscription price for ChatGPT. Additionally, there are plans to host and run AI models locally in a large data center being built by Reliance in Jamnagar, Gujarat.

Latin America:

In Latin America, AI adoption is growing but at a slower pace compared to other regions. Countries like Brazil and Mexico are leading the way, with increasing investments in AI for sectors like finance, healthcare, and agriculture. Initiatives to promote AI research and development are gaining traction, supported by government, academia, and industry collaborations. However, challenges such as limited infrastructure and funding constraints may impact the region's overall growth rate.

Middle East & Africa:

The Middle East & Africa region is gradually embracing AI technologies, with notable advancements in countries like the UAE and South Africa. The UAE has invested heavily in AI as part of its UAE Strategy for Artificial Intelligence, focusing on smart city initiatives and government services. South Africa is also making progress, with growing interest in AI for various applications, including agriculture and healthcare.

Recent Collaborations in AI Market

In August 2023, HCLTech has announced a collaboration with Amazon Web Services (AWS) to push the adoption of generative Artificial Intelligence (GenAI) at the company and by enterprises globally. The collaboration aims to empower enterprises to leverage the power of AWS' advanced GenAI portfolio which includes Amazon CodeWhisperer, Amazon Bedrock, Amazon Titan, AWS Trainium and AWS Inferentia.

In September 2023, Amazon and Anthropic announced a strategic collaboration that will bring together their respective industry-leading technology and expertise in safer generative artificial intelligence (AI) to accelerate the development of Anthropic's future foundation models and make them widely accessible to AWS customers.

In August 2023, IBM expanded its collaboration with Microsoft to help joint clients accelerate the deployment of generative AI - and deliver a new offering that will provide clients with the expertise and technology they need to innovate their business processes and scale generative AI effectively.

Recent Product Launches in AI Market

  • In February 2025, Elon Musk launched Grok 3, a new AI chatbot developed by his company xAI. Grok 3 designed to compete with other advanced AI models like OpenAI's GPT-4o and Google's Gemini. It boasts superior computing power and advanced capabilities in areas such as mathematical reasoning, science, and coding. Grok 3 is currently available to Premium+ subscribers on the X platform, with plans to expand access through a "Super Grok" subscription.
  • In March 2023, Google launched Bard, an AI chatbot designed to compete with OpenAI's ChatGPT and Microsoft's chatbot in their Bing search engine.
  • In January 2025, Accenture launched the AI Refinery™ for Industry, which includes 12 industry-specific AI agent solutions. This platform aims to help organizations rapidly build and deploy AI agents to enhance their workforce, address industry challenges, and drive business value. The AI Refinery is built with NVIDIA AI Enterprise software and aims to reduce the time to build and derive value from AI agents from months or weeks to days.
  • In January 2025, LS Digital launched an AI marketing stack aimed at accelerating AI adoption in the marketing industry. This new stack integrates AI into various marketing services, enabling brands to leverage data-driven insights, create personalized campaigns, and predict market trends with greater accuracy. By offering limited free access to existing clients, LS Digital aims to make AI adoption seamless for marketers.

Recent Partnership in the Market

In March 24, 2025, Datavault AI partnered with IBM's Partner Plus program to enhance AI-driven data monetization. This partnership leveraged IBM watsonx to power Datavault AI's flagship AI agents—Data Vault Bank, DataScore, and DataValue. These AI agents are designed to convert enterprise data into structured, tradable assets, assess data quality, and assign financial valuations to data.

Key Benefits for Stakeholders

  • This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the artificial intelligence market analysis from 2022 to 2032 to identify the prevailing AI market share.
  • Artificial Intelligence market research is offered along with information related to key drivers, restraints, and opportunities.
  • Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplier-buyer network.
  • In-depth analysis of the artificial intelligence market size segmentation assists to determine the prevailing artificial intelligence market analysis .
  • Major countries in each region are mapped according to their revenue contribution to the global market according to AI market research.
  • artificial intelligence market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
  • The AI industry report includes the analysis of the regional as well as global artificial intelligence market trends, key players, market segments, application areas, and market growth strategies.

Artificial Intelligence (AI) Market Report Highlights

Aspects Details
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Market Size By 2033

USD 3636 billion

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Growth Rate

CAGR of 37.3%

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Forecast period

2023 - 2033

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Report Pages

681

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By Component
  • Hardware
  • Software
  • Service
    • Service
      • Implementation and Integration
      • Training and Support
      • Consulting Service
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By Technology
  • Machine Learning
  • Natural Language Processing
  • Computer Vision
  • Generative AI
    • Generative AI
      • Generative Adversarial Networks (GANs)
      • Transformer
      • Variational Autoencoder (VAE)
      • Diffusion Networks
      • Retrieval Augmented Generation
  • Deep Learning
  • Others
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By Deployment Mode
  • On-premise
  • Cloud
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By Enterprise Size
  • Large Enterprise
  • Small and Medium-sized Enterprise
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By Business Function
  • Sales and Marketing
  • Supply Chain Management
  • Human Resource Management
  • Finance and Accounting
  • Cybersecurity
  • Legal and Compliance
  • Operations
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By Type
  • Pretrained Models
  • Customizable AI
  • Edge AI
  • AI Marketplaces
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By Industry Vertical
  • IT and Telecommunication
  • Retail and E-commerce
  • BFSI
  • Healthcare
  • Manufacturing
  • Automotive
  • Agriculture
  • Education
  • Media and Entertainment
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By Region
  • North America  (U.S., Canada)
  • Europe  (UK, Germany, France, Italy, Spain, Russia, Rest of Europe)
  • Asia-Pacific  (China, Japan, India, South Korea, Australia, Thailand, Indonesia, Pakistan, Viet Nam, Bangladesh, Philippines, Malaysia, Rest of Asia-Pacific)
  • LAMEA  (Brazil, Turkey, Mexico, Saudi Arabia, Argentina, Colombia, South Africa, Rest of LAMEA)
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Key Market Players

Amazon Web Services Inc., NVIDIA Corporation, IBM Corporation, Intel Corporation., OpenAI, SAP SE, Apple Inc., Oracle Corporation, Microsoft Corporation, Google Inc., Siemens

Analyst Review

Demand for artificial intelligence systems has been increasing in the past few years and is expected to continue this trend in the coming years as well, owing to increase in market competitiveness and rise in quality standards, which enable the development of artificial intelligence-based applications that automate business operations while maintaining (even raising) quality and efficiency in due time. Moreover, increasing application and accuracy of artificial intelligence has increased its demand in the government and public sector organizations that look forward to promoting automation. In addition, growing digitalization and internet penetration across the globe is expected to provide lucrative opportunities for the growth of the artificial intelligence market.

Key providers of the artificial intelligence market such as IBM Corporation, Microsoft Corporation, and Google LLC account for a significant share in the market. With growing hardware and software requirement for artificial intelligence, various companies are establishing partnerships to increase artificial intelligence capabilities. For instance, in October 2020, IBM Corporation announced partnership with ServiceNow to help companies reduce operational risk and lower costs by applying artificial intelligence to automate IT operations. The solution is engineered to help IBM and ServiceNow clients realize deeper, artificial intelligence-driven insights from their data, create a baseline of a typical IT environment, and take succinct recommended actions on outlying behavior to help prevent and fix IT issues at scale. Together, IBM and ServiceNow help companies free up valuable time and IT resources from maintenance activities, to focus on driving the transformation projects necessary to support the digital demands of their businesses.

In addition, with the increase in demand for artificial intelligence, various companies are expanding their current product portfolio with increasing diversification among customers. For instance, in August 2021, Siemens Healthineers AG, a subsidiary of German multinational Siemens AG announced the launch of the Atellica COVID-19 Severity Algorithm, an artificial intelligence-based tool that helps predict which patients with COVID-19 are at risk of progressing to severe medical outcomes.

Moreover, market players have expanded their business operations and customers by increasing their acquisition. For instance, in January 2022, Oracle Corporation announced the acquisition of Federos, an artificial intelligence and machine learning services provider. The acquisition extends Oracle Communications’ application portfolio by adding artificial intelligence-optimized assurance, analytics, and automation solutions to manage the availability and performance of critical networks and systems. This expands Oracle’s ability to deliver end-to-end network and service assurance, enabling communication service providers and enterprises to increase operational efficiency while significantly lowering costs and reducing customer attrition.

Author Name(s) : Shubham Vardam| Sourabh Ekre | Onkar Sumant
Frequently Asked Questions?

The global artificial intelligence market size was valued at USD 153.6 billion in 2023, and is projected to reach USD 3,636 billion by 2033

The global artificial intelligence market is projected to grow at a compound annual growth rate of 37.3% from 2024-2033 to reach USD 3,636 billion by 2033

The key players profiled in the reports includes Amazon Web Services, Inc., Apple Inc., Google LLC, IBM Corporation, Intel Corporation, Microsoft Corporation, Nvidia, Oracle Corporation, SAP SE, Siemens, and OpenAI.

North America dominated in 2023 and is projected to maintain its leading position throughout the forecast period.

Increase in investments in artificial intelligence systems, rise in collaboration between industries and artificial intelligence & machine learning solution companies, and increase in customer satisfaction and adoption of reliable cloud applications majorly contribute toward the growth of the market.

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Artificial Intelligence (AI) Market

Global Opportunity Analysis and Industry Forecast, 2024-2033