Cold Brewing Coffee Market Research, 2033
Market Introduction and Definition
The global cold brewing coffee market was valued at $2.3 billion in 2023, and is projected to reach $7.5 billion by 2033, growing at a CAGR of 12.5% from 2024 to 2033. Cold brew coffee is a type of coffee made by steeping coarsely ground coffee beans in cold water for an extended period, typically 12 to 24 hours. Cold brew has gained popularity among consumers seeking refreshing and convenient coffee options. It is known for its smooth flavor and lower acidity compared to hot-brewed coffee. It is often consumed black or mixed with milk, sweeteners, or flavored syrups. The popularity of cold brewing coffee is driven by the growing trend towards premium coffee experiences, as well as the increasing preference for ready-to-drink (RTD) beverages.
Key Takeaways
The Cold Brewing Coffee Industry study covers 20 countries. The research includes a segment analysis of each country in terms of value ($Million) for the projected period 2024-2035.
Over 1, 200 product literatures, industry releases, annual reports, and other documents of major cold brewing coffee industry participants, along with authentic industry journals, trade associations' releases, and government websites, have been reviewed to generate high-value industry insights.
The study integrated high-quality data, professional opinions and analysis, and critical independent perspectives. The research approach is intended to provide a balanced view of global markets and assist stakeholders in making educated decisions to achieve their most ambitious growth objectives.
Key Market Dynamics
The increasing consumer preference for premium and specialty coffee is a major driver of the Cold Brewing Coffee Industry. The demand for cold brew is fueled by its smooth flavor, lower acidity, and unique brewing process, which appeals to coffee enthusiasts and those seeking new coffee experiences, increasing the Cold Brewing Coffee Market Size.
The growing trend towards convenience and on-the-go consumption is significantly driving the market. Consumers are increasingly looking for ready-to-drink (RTD) options that offer convenience without compromising on quality. This shift towards RTD beverages enhances the appeal of cold brewing coffee and supports its market growth, as consumers prioritize convenience in their busy lifestyles, increasing the Cold Brewing Coffee Market Share and Cold Brewing Coffee Market Size.
The production of cold brewi involves significant costs related to the extended brewing time, quality raw materials, and cold storage requirements. These high production costs can result in higher prices for consumers, potentially limiting market accessibility, especially in price-sensitive regions or among budget-conscious buyers and negatively affecting the Cold Brewing Coffee Market Growth.
Issues related to the supply chain, such as fluctuations in coffee bean quality and availability, can affect the consistency and pricing of cold brewi. Environmental factors such as climate change and its impact on coffee cultivation also pose challenges to the stability of supply, affecting the Cold Brewing Coffee Market Demand.
There is a significant opportunity for market expansion in emerging economies where increasing disposable incomes and changing consumer preferences are driving demand for premium coffee products, including cold brew.
Value Chain of Cold Brewing Coffee Market
The value chain of the cold brewing coffee market begins with the sourcing of high-quality coffee beans, often from regions known for premium coffee production. These beans are then roasted and ground to the desired coarseness before being steeped in cold water for an extended period. The resulting cold brew concentrate is filtered, packaged, and either sold directly as a concentrate or further diluted for RTD products. According to Cold Brewing Coffee Market Forecast, distribution involves logistics, warehousing, and transportation to retail stores, online platforms, and coffee shops. Marketing and sales efforts focus on promoting the product through advertising, branding, and consumer engagement, highlighting the unique attributes of cold brew ingcoffee. Consumer feedback and R&D are essential for product innovation and improvement. Finally, adherence to regulatory compliance ensures that cold brewing coffee meets safety, quality, and labeling standards, making it legally marketable and safe for consumers.
Market Segmentation
The cold brewng coffee market is segmented based on type, source, distribution channel, and region. On the basis of type, it is bifurcated into RTD cold brew and cold brew concentrate. Based on source, it is categorized into conventional and organic. On the basis of distribution channel, it is divided into offline sales channels and online sales channels. Region-wise, the market is studied across North America, Europe, Asia-Pacific, and LAMEA.
Regional/Country Market Outlook
- The cold brewing coffee market in the U.S. has experienced substantial growth, driven by the increasing consumer preference for specialty coffee. According to the National Coffee Association, the demand for cold brew has grown significantly, with over 25% of U.S. adults having consumed cold brew in the past year. The market is supported by a robust distribution network, with cold brewing coffee available in over 20, 000 retail stores and through major online platforms. Innovations in product formulations and a strong focus on organic and sustainable practices further drive market expansion.
- In Japan, the cold brewing coffee market is rapidly expanding due to the increasing popularity of convenience stores and the growing trend of coffee consumption among younger generations. The Japanese market is characterized by a high demand for RTD coffee, with cold brew becoming a preferred option due to its smooth taste and convenience. The market is supported by a well-established retail infrastructure and a growing number of coffee shops offering cold brew options. Additionally, the rising trend of specialty coffee culture is driving the demand for premium cold brewing coffee in various formats.
Industry Trends
- The increase in consumer demand for premium and convenient coffee options is driving the growth of the cold brewing coffee market. As consumers seek higher quality and unique coffee experiences, cold brew has gained popularity due to its smooth taste and lower acidity. This trend is leading to the increased availability of cold brew coffee in various forms, including RTD bottles, cans, and coffee concentrate. The global spending on premium coffee products was approximately $55 billion in 2023, with a significant portion allocated to cold brew coffee.
- There is a rise in emphasis on sustainability within the cold brew coffee market. Consumers are becoming aware of environmental issues and prefer products that are sustainably sourced and produced. The trend towards organic and fair-trade coffee is gaining traction, reflecting a broader consumer shift towards ethical and environmentally responsible products. Companies are adopting sustainable practices, such as eco-friendly packaging and ethical sourcing, to meet consumer expectations. Additionally, the growing popularity of plant-based milks as add-ins for cold brew coffee is further driving innovation in the market. The demand for organic and sustainably sourced cold brew coffee is increasing, particularly in regions where consumers prioritize health and environmental impact.
Competitive Landscape
The key players profiled in the report include, Starbucks Corporation, Nestlé S.A., Chameleon Cold-Brew, Califia Farms, Stumptown Coffee Roasters, La Colombe Coffee Roasters, High Brew Coffee, Groundwork Coffee Co., Peet's Coffee and Wandering Bear Coffee.
These players have adopted various strategies such as new product launches, partnerships, expansions, joint ventures, and agreements to increase their market share and maintain their dominance in different regions. The report is valuable in highlighting business performance, operating segments, product portfolios, and strategic moves of market players to showcase the competitive scenario.
Recent Key Strategies and Developments
- In April 2023, Starbucks Corporation introduced a new line of RTD cold brew coffee drinks with oat milk, targeting the growing demand for plant-based options.
- In March 2023, Chameleon Cold-Brew expanded its product portfolio by launching a new cold brew concentrate made from organic, fair-trade certified coffee beans, aimed at eco-conscious consumers.
Key Benefits For Stakeholders
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the cold brewing coffee market analysis from 2024 to 2033 to identify the prevailing cold brewing coffee market opportunities.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the cold brewing coffee market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as global cold brewing coffee market trends, key players, market segments, application areas, and market growth strategies.
Cold Brewing Coffee Market Report Highlights
Aspects | Details |
Market Size By 2033 | USD 7.5 Billion |
Growth Rate | CAGR of 12.5% |
Forecast period | 2024 - 2033 |
Report Pages | 255 |
By Type |
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By Source |
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By Distribution Channel |
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By Region |
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Key Market Players | Starbucks Corporation, Stumptown Coffee Roasters, Califia Farms, High Brew Coffee, Nestlé S.A, Wandering Bear Coffee, Peet's Coffee, chameleon cold-brew, Chameleon Cold-Brew, Groundwork Coffee Co, La Colombe Coffee Roasters |
North America is the largest regional market for Cold Brewing Coffee
The global cold brew coffee market is experiencing significant growth, driven by evolving consumer preferences, innovation, and changing lifestyles.
The leading application of the cold brew coffee market is in Ready-to-Drink .
The key players profiled in the report include, Starbucks Corporation, Nestlé S.A., Chameleon Cold-Brew, Califia Farms, Stumptown Coffee Roasters, La Colombe Coffee Roasters, High Brew Coffee, Groundwork Coffee Co., Peet's Coffee and Wandering Bear Coffee.
The global cold brewing coffee market was valued at $2.3 billion in 2023, and is projected to reach $7.5 billion by 2033, growing at a CAGR of 12.5% from 2024 to 2033.
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