A fabric steamer, often known as a cotton steamer or just a steamer, is a machine that utilizes high-temperature steam to eliminate wrinkles from garments and textiles. Streamer works by heating water until it turns into steam and then directing the steam onto a wrinkled cloth to loosen the fibers and remove the wrinkles. As with conventional ironing, steamers soften textiles rather than flatten them; this method is friendlier on the substance and prevents scaling. As a consequence, creases from delicate materials such as silk are removed using a dressing steamer. Fabric steamers have acquired an interest in the market since they come in a variety of sizes, prices and characteristics. They are easy to use, lightweight and intended for a variety of textiles and clothing, such as bedding, everyday clothes, and so on. Fabric steamers help to eliminate wrinkles from delicate materials like silk.
COVID-19 Impact Analysis
- The advent of the global pandemic, COVID-19, has affected the fabric steamer market. During the ongoing pandemic, the fabric steamer was not considered a necessary product. Hence, the demand for fabric steamer has seen a fall.
- As the COVID-19 pandemic has forced countries to enforce lockdown, the supply and distribution chain had disrupted. There was a restriction on the import and export of fabric steamer as it was not an essential product. Hypermarket/Supermarket and specialty stores were closed, creating a gap in demand and supply.
- The production process for new batches of fabric steamer had become a challenge for companies due to the limited availability of labour, disrupted raw material supply, and logistical issue.
Top Impacting Factors
- The ambitious intermediate class has a high disposable income, a need for high living standards resulting in the demand for fabric steamers. The demand is expected to increase as the population of the middle classes increases. Increased involvement of women working forces would likewise boost consumer clothing and fashion enterprises and increase the sale of manufacturing steamers. Offline and internet retailers satisfy this desire. Offline shops offer easy access to several products that contribute to the segment's growth.
- With the passing of years, technology is developing, which is responsible for the introduction of new fabric steamer in the market. These products have additional features that increase convenience for the customers and helps in reducing the wastage of time. A product with high efficiency is expected to have a high demand in the market.
- Due to the outbreak of the COVID-19 pandemic, the fabric steamer market has seen a dip in demand. The expectation is that the market will start growing once the COVID outbreak decreases and the commercial industries start their operation in full force.
Market Trends
Lower customer brand loyalty forces producers to keep competitive prices.
Companies operate in a highly competitive climate in the fabric steamer industry. Many items in the same category have been available, and regular releases have interfered with customer brand loyalty. In addition to rivalry, increased product penetration has forced producers to invest in innovations. The tactics to increase their reach are changing. For example, numerous firms have moved from high to low and mid-income consumer groups.
More items are therefore accessible on the market at reasonable prices. Through improved technology, firms may provide superior product versions at reduced rates. Ecommerce giants like Amazon, Walmart, and others also provide the issue. Some of these businesses push their first brands over online platforms, which encourage manufacturers to focus on the creation of new products.
The major driving force for the steamer fabric market is smart home technologies.
The amazing increase in demand for controlled systems and intelligent homes is reflected in the market. More and more people want their living environment to be digitized. As a consequence, demand has stimulated for household equipment using integrated smart technology.
The growing desire for comfort and comfort has pushed households to support smart washing with innovative items like clothing steamers. Some of Samsung and LG Electronics' major firms have introduced clever clothing dryers that are operated by wireless technology. The high demand will boost the sales of sophisticated fabric steamers by increasing the demand for intelligent homes.
Key Benefits of the Report
- This study presents the analytical depiction of the fabric steamer industry along with the current trends and future estimations to determine the imminent investment pockets.
- The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the fabric steamer market share.
- The current market is quantitatively analyzed to highlight the fabric steamer market growth scenario.
- Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
- The report provides a detailed fabric steamer market analysis on the basis of competitive intensity and how the competition will take shape in coming years
- Questions Answered in the Report
- Who are the leading market players active in the fabric steamer market?
- What current trends will influence the market in the next few years?
- What are the driving factors, restraints, and opportunities in the market?
- What future projections would help in taking further strategic steps?
Fabric Steamer Market Report Highlights
| Aspects | Details |
 By Product Type |
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 By Application |
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 By End User |
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 By Distribution Channel |
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 By Region |
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 Key Market Players | Koninklijke Phillips N.V, Secura, Inc, Midea Group Co., Ltd, Jiffy Steamer Company, LLC, Haier Group Corporation, Shanghai Flyco electrical Appliance Co., Ltd, Stanley Black and Decker, Inc, IFB Industries Ltd, Reliable Corporation., Conair Corp |
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