The global in-person learning market size was valued at $ 17,910.2 million in 2020, and is projected to reach $ 74,161.2 million by 2030, registering a CAGR of 10.0%, from 2021 to 2030.
In-person learning provides classrooms that create distraction-free as well as focused learning environments to impart smooth learning. In addition, it also inculcates collaborative learning so that student can gain knowledge from their peers as well. Moreover, due to real interaction, teacher can efficiently analyze their student and provide proper guidance, which helps students to have a better understanding and clarity in concepts.
The in-person learning industry is majorly driven by increased preferences of the students for in-person learning as it provides hands-on learning experiences, better academic development, less distraction, and interpersonal skill development. In-person learning provides the children with social and emotional skills, exercise and meals, and various other services that virtual education system cannot provide. Moreover, there has been an extensive surge in the investments on education in the past decade. The growing government expenditure for building better institutes, increasing number of students, rising number of private tuition centers, and increasing investments on education by parents or students for obtaining higher education are the various factors that propel the growth of the global in-person learning market.
Furthermore, Asia-Pacific dominated the market followed by Europe and North America due to the presence of a huge student population. Lack of public-school systems also contributes towards the demand of cram school in these markets. Europe and North America have significant contributions towards the in-person learning market growth. Interactive and engaging environment is one of the factors that drives the market however high cost of courses can hinder the demand for the in-person learning market.
By Course Type
Academics segment held the major share of 64.9% in 2020
According to the in-person learning market analysis, the market is segmented based on course type, application, end user, and region. On the basis of course type, the market is categorized into academics, arts, sports as well as other training. Moreover, on the basis of application, the market is categorized into at-home teaching and cram school. On the basis of end user, the in-person learning market is fragmented into pre-school children, middle school students, high school students and college students. Region wise, the market is analyzed across North America (the U.S., Canada, and Mexico), Europe (Germany, France, UK, Italy, Spain, Russia and Rest of Europe), Asia-Pacific (China, Japan, Australia, South Korea, India and Rest of Asia-Pacific), and LAMEA (Brazil, South Africa, Saudi Arabia, United Arab Emirates and Rest of LAMEA).
As per the in-person learning market trends, by course type, the academics segment garnered the highest market share in 2020, due to availability of wider variety of courses as well as growing participation of the global students in different variety of academic courses in high schools, colleges, and universities.
By Application
Cram School segment held the major share of 80.9% in 2020
By application, the cram segment led the market with significant 80.9% of the in-person learning market share in 2020. This is attributable to the factors such as increasing number renowned universities and increased liberalization to adopt new techniques to facilitate smooth learning for the students.
According to the in-person learning market forecast, by end user, the pre-school children segment is expected to be the fastest-growing segment during the forecast period, owing to the increasing concern of parents to build their basic skills of their kids before they enter into the real world. The high school student segment dominated the market in 2020, garnering a market share of 38.3%. The increased demand for upgrading skill to excel in their respective fields as well as to clear competitive exams are the major factors that drive the growth of this segment.
By End User
High School Students segment held the major share of 38.3% in 2020
The most important growth strategy used by market players is product launch, which is followed by collaboration and agreement, expansion, partnership, joint venture, and acquisition. To diversify their product offerings, several businesses have developed innovative products. Product launches are used by a variety of businesses to broaden their market reach and serve international customers.
The major players operating in the global in-person learning market are Sylvan Learning, LLC., Wayzant, Inc. (IXL Learning), Kaplan, Inc., Eurocenters, INSEAD, British Study Centres, Triumphant Institute of Management Education Pvt. Ltd, Vibrant Academy, Quadrangle Tutors, ITS Education Asia, The Learning Lab, and All A's Tution Centre.
By Region
Asia-Pacific segment held the major share of 32.6% in 2020
Key Benefits For Stakeholders
- This report provides a quantitative analysis of current trends, estimations, and dynamics of the global in-person learning market from 2021 to 2030 to identify the prevailing in-person learning market opportunities.
- Porter’s five forces analysis highlights potency of the buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplier–buyer network.
- In-depth analysis of the market segmentation assists to determine the prevailing in-person learning market opportunity.
- Major countries in each region are mapped according to their revenue contribution to the global industry.
- The market player positioning segment facilitates benchmarking while providing a clear understanding of the present position of the key market players.
- The report includes analyses of the regional as well as global market, key players, market segments, application areas, and growth strategies.
In-Person Learning Market Report Highlights
| Aspects | Details |
 By Course Type |
|
 By Application |
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 By End User |
|
 By Region |
|
 Key Market Players | TRIUMPHANT INSTITUTE OF MANAGEMENT EDUCATION PRIVATE LTD., KAPLAN, INC. (The Graham Holdings Company), IXL LEARNING, INC., BRITISH STUDY CENTRES, SYLVAN LEARNING, LLC., EUROCENTRES, INSEAD, ITS EDUCATION ASIA, VIBRANT ACADEMY (INDIA) PVT LTD, ALL A’S ACADEMY |
Analyst Review
According to the insights of the CXOs of leading companies, increase in importance of academics and non-academic learning, dearth of quality education in developing economies drive the growth of the in-person learning market. The market is highly fragmented and competitive, owing to the presence of well diversified international and regional vendors. Asia-Pacific was the largest revenue contributor in 2020, due to rising importance of primary and higher education, rising awareness regarding competitive exams, and benefits of hiring private tutors for in-person learning to enhance academic performance, clear doubts of the students, and one to one interaction, which can reduce confusion about the learning content. Furthermore, increasing aggressive competition and rising concern about children’s future are expected to motivate parents to provide better education and related facilities to their children, which, in turn, promote the growth of the Asia-Pacific in-person learning market during the forecast period.
The global in-person learning market size was valued at $ 17,910.2 million in 2020, and is projected to reach $ 74,161.2 million by 2030, registering a CAGR of 10.0%, from 2021 to 2030. The increased preferences for the in-person learning owing to the perception that in-person learning is much more effective is boosting the market growth.
The forecast period considered in the global in-person learning market report is 2021 to 2030. The report provides a detailed analysis of the current market trends and prevailing market opportunities. It also highlights the various developmental strategies being adopted by the market players in order to strengthen their position in the market.
The base year calculated in the global in-person learning market report is 2020. The year 2020 was characterized by the outbreak of the COVID-19 disease, which had adversely affected the global in-person learning market. The report provides a detailed study of the impact of COVID-19 pandemic on the market and also highlights the post-COVID scenarios during the forecast period.
The major players operating in the global in-person learning market are Sylvan Learning, LLC., Wayzant, Inc. (IXL Learning), Kaplan, Inc., Eurocenters, INSEAD, British Study Centres, Triumphant Institute of Management Education Pvt. Ltd, Vibrant Academy, Quadrangle Tutors, ITS Education Asia, The Learning Lab, and All A's Tution Centre.
As per the in-person learning market trends, by course type, the academics segment garnered the highest market share in 2020, due to availability of wider variety of courses as well as growing participation of the global students in different variety of academic courses in high schools, colleges, and universities.
By region, Asia-Pacific was the highest revenue contributor, accounting for $ 5,835.1 million in 2020, and is estimated to reach $ 26,534.9 million by 2030, with a CAGR of 11.4%. Asia-Pacific is witnessing increased expenditure on the higher education along with the rising awareness regarding the importance of quality education.
The most important growth strategy used by market players is product launch, which is followed by collaboration and agreement, expansion, partnership, joint venture, and acquisition. The companies have been profiled based on their market penetration and market share analysis in the year 2020.
The global in-person learning market size was valued at $ 17,910.2 million in 2020, and is projected to grow at a CAGR of 10.0%, from 2021 to 2030. The rising investments by the parents on the overall growth and development of the child and prepare them to achieve their career goals is fueling the demand for the in-person learning across the globe.
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