Pant Type Adult Diaper Market Research, 2031
The global pant type adult diaper market size was valued at $5.58 billion in 2021, and is projected to reach $11.12 billion by 2031, growing at a CAGR of 7.2% from 2022 to 2031.
A pant type adult diaper is a disposable garment worn instead of underwear to help alleviate leaks from urinary or fecal incontinence among adults. Nonwoven fabric, fluffy pulp, cotton, and microfibers are used to make adult diapers. An adult diaper's outside material is hydrophobic by nature, or the cloth is treated with hydrophobic chemicals. Adult diapers are leak-proof due to the interior filling of super-absorbent chemical sodium polyacrylate, which is a polymer that expands significantly when exposed to water. Adult diapers are essential for those who have incontinence, limited mobility, severe diarrhea, or dementia.
The pant type adult diaper market is segmented into type, material, end user, distribution channel, and region. On the basis of type, the market is bifurcated into reusable and disposable. Depending on material, it is segregated into cotton, non-woven fabric, and fluffy pulp. By end user, it is categorized into women, men, and unisex. As per distribution channel, it is segregated into hypermarkets/supermarkets, drug stores & pharmacies, online channels, and others. Region wise, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (Germany, the UK, France, Italy, Spain, and rest of Europe), Asia-Pacific (China, India, Japan, Australia, South Korea, and rest of Asia-Pacific), and LAMEA (Brazil, Argentina, Turkey, South Africa, and rest of LAMEA)
On the basis of type, the disposable segment gained a major share in the global pant type adult diaper market in 2021, and is expected to sustain its market share during the pant type adult diaper market forecast period. This is attributed to the fact that disposable diaper is the most common type of adult diaper that is used by the global population, as it is easily available in the market and convenient for usage. The easy availability of the product increases the pant type adult diaper market demand.
According to pant type adult diaper market trends, depending on material, the fluffy pulp segment garnered a major share in the global market in 2021, and is expected to witness notable growth during the forecast period. This is attributed to the fact that majority of the adult diaper products are made up of fluffy pulp, as the material has a high absorbing rate and it is the main component that is used in disposable adult diapers.
By end user, the women segment exhibited the highest share in 2021, and is expected to sustain its position during the forecast period, owing to the fact that the need for adult diapers is highest among women and the usage of the adult diaper has increased due to the development of urinary incontinence in women being comparatively higher than in men.
According to pant type adult diaper market analysis, as per distribution channel, the hypermarkets/supermarkets segment accounted for around 35% of the global pant type adult diaper market share in 2021, as hypermarkets/supermarkets offer a convenient experience of diverse shopping under a single roof to consumers. In addition, these stores provide consumers a premium advantage, i.e., availability of various products, product discounts, the assistance of sales representatives, and easy checkouts, which drive the pant type adult diaper market growth of hypermarkets/supermarkets segment.
Europe dominated the pant type adult diaper market in 2021, and is expected to continue this trend during the forecast period. The dominance of the pant type adult diaper market is largely driven by increased consciousness of urine incontinence, particularly among elderly consumers. Customers like pant-style diapers because of their flexibility and breathable waistbands, which reduce skin rashes and itching.
The players operating in the global pant type adult diaper industry have adopted various developmental strategies to expand their pant type adult diaper share, increase profitability, and remain competitive in the market. The key players profiled in this report include Daio Paper Corporation, Essity Aktiebolag, First Quality Enterprise, Inc., Kao Corporation, Kimberly-Clark Corporation, Medline Industries LP, Nippon Paper Industries Co, Ltd, Ontex BV, The Proctor & Gamble Company, and Unicharm Corporation.
Key Benefits For Stakeholders
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the pant type adult diaper market analysis from 2021 to 2031 to identify the prevailing pant type adult diaper market opportunity.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the pant type adult diaper market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as global pant type adult diaper market trends, key players, market segments, application areas, and market growth strategies.
Pant Type Adult Diaper Market Report Highlights
| Aspects | Details |
 By Type |
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 By Material |
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 By End User |
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 By Distribution Channel |
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 By Region |
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 Key Market Players | The Proctor and Gamble Company, Unicharm Corporation, Medline Industries, LP, First Quality Enterprises,Inc, Ontex BV, Kao Corporation, Kimberly-Clark Corporation, Essity Aktiebolag, Nippon Paper Industries Co., Ltd, Daio Paper Corporation |
Analyst Review
According to the insights of the CXOs of leading companies, continuous product innovation and development that caters to varying needs and requirements of the target customer is one the key influential factors of the pant type adult diapers market. As a result, manufacturers have been coming up with different types of fabric materials for higher absorbency rates, and more importantly, users find it comfortable enough to wear it for a longer duration. With the advent use of wearable technology in various consumer sectors, some of the key adult diaper manufacturers are now strategizing on coming up with wearable sensor adult diapers that would sense the moisture level and alert the consumer.
The CXOs further added that the rise in the rate of internet penetration around the major parts of the world makes way for manufacturers to initiate several key online marketing programs, as online platforms serve as the easiest ways to create awareness about the specifications and features of adult diaper products among the target customers.
As per the CXOs, the global population is increasing, as is the global average life expectancy. The growing average age of the population creates a larger need for hygiene and health solutions as well as prospects for global manufacturing enterprises. For instance, as individuals are aging, the prevalence of incontinence and other chronic illnesses is expected to grow, which, in turn, is likely to boost the need for incontinence goods and medical treatments.
The introduction of sensor technology in the field of healthcare and hygiene products is gaining popularity in the market. Thus, the development of sensor wearable incontinence products and an increase in consumer inclination toward wearing sensor diapers are expected to provide remunerative opportunities for the expansion of the global adult diapers market in the upcoming years.
The global pant type adult diapers market size was valued at $5,579.7 million in 2021, and is estimated to reach $11,121.9 million by 2031, registering a CAGR of 7.2% from 2022 to 2031.
The global pant type adult diapers market registered a CAGR of 7.2% from 2022 to 2031.
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The forecast period in the pant type adult diapers market report is from 2022 to 2031.
The top companies that hold the market share in pant type adult diapers market include Essity Aktiebolag, Kao Corporation, Kimberly-Clark Corporation, Proctor & Gamble Company, and Unicharm Corporation
The pant type adult diapers market report has 4 segments. The segments are product type, material, end user and distribution channel.
The emerging countries in the pant type adult diapers market are likely to grow at a CAGR of more than 10% from 2022 to 2031.
Post COVID-19, the ease of lockdown had improved the supply chain for pant type adult diapers products and with the increasing aging population in Asia-Pacific and Europe region the demand for pant type adult diapers has improved due to increase in urinary incontinence the Asia-Pacific and European population.
Europe will dominate the pant type adult diapers market by the end of 2031.
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