Professional Hair Care Market Research, 2033
The global professional hair care market size was valued at $34.8 billion in 2023, and is projected to reach $57.5 billion by 2033, growing at a CAGR of 5.3% from 2024 to 2033.
Market Introduction and Definition
The market for professional hair care consists of products and services intended for hair care professionals and salons, mainly for styling, maintenance, and hair treatment. Products in this market include styling tools, shampoos, conditioners, hair colorants, and treatments that improve the appearance and health of hair. Professional hair care products are distinguished from consumer-grade counterparts by their superior formulas, specific ingredients, and intended advantages. Their services address a range of hair kinds and conditions, providing remedies for problems such as dryness, damage, and thinning hair. The market is driven by the rise in cost of high-end hair care products, increase in consumer knowledge regarding the importance of healthy hair, and the impact of celebrity and fashion endorsements.
Key Takeaways
The market study covers 20 countries. The research includes a segment analysis of each country in terms of value for the projected period.
More than 1, 500 product literatures, industry releases, annual reports, and other such documents of major market participants along with authentic industry journals, trade associations' releases, and government websites have been reviewed for generating high-value industry insights.
The study integrated high-quality data, professional opinions and analysis, and critical independent perspectives. The research approach is intended to provide a balanced view of global markets and to assist stakeholders in making educated decisions to achieve their most ambitious growth objectives.
Key market dynamics
Numerous significant factors influence the development and expansion of the market. The growing consumer knowledge and preference for high-end hair care products that provide certain advantages such as damage repair, color protection, and scalp health is one of the main drivers for the professional hair care market growth. In urban regions, where disposable incomes are higher and consumers are prepared to spend money on high-quality hair care products, this trend is especially significant. Furthermore, as people attempt to achieve salon-quality results at home, the growing impact of social media and beauty influencers has greatly increased professional hair care market demand.
Product innovations and technological developments are also significant market dynamics. Companies are allocating significant resources to research and development to launch novel formulations using natural and organic ingredients as customer demand for clean beauty products rises. A growing number of innovations are propelling the market, such as customized hair care solutions that customize products to specific hair kinds and conditions.
The market heavily relies on salon companies, as numerous firms partner with prestigious salons to improve their product offerings and perceptions. Salon alliances are a vital strategy for market participants since hairstylists' professional recommendations and endorsements have a big impact on consumer purchase decisions.
Another crucial factor includes expanding a company's product line and market reach through mergers and acquisitions. Multinational companies, for example, frequently purchase local trademarks in order to establish a presence in particular regional markets and take advantage of their already distribution networks.
The professional hair care market is expanding due to economic factors such as changes in lifestyles and increased disposable incomes, particularly in emerging areas like Asia-Pacific. However, the market also is dealing with fierce rivalry, which calls for constant innovation and promotion. Companies also have to deal with environmental issues about packaging and materials and regulatory restrictions about product compositions.
Thus, the dynamic interplay of customer preferences, technological developments, strategic partnerships, and economic situations characterizes the professional hair care market and propels its continuous transformation and advancement.
Parent Market Overview of the Global Professional Hair Care Market
The larger beauty and personal care sector, which includes skincare, cosmetics, and personal hygiene products, includes an important portion of the global market. Due to expanding urbanization and rising disposable incomes, consumers are becoming more conscious about grooming and appearance, which is driving this parent industry. Due to their specific formulas meant for salon usage, professional hair care products stand out in this context and offer better quality and results than hair care products intended for general consumers. Technological developments, new product introductions, social media and fashion trends, and product innovations are important market drivers. The strong expansion and vitality of the professional hair care industry are supported by the broader beauty and personal care market.
Market Segmentation
The professional hair care market is segmented on the basis of product type, distribution channel, and region. By product type, the market is classified into hair coloring, shampoo, styling agent, and straightening & perming product. By distribution channel, the professional hair care market is classified into hypermarket, salon, specialty store, e-commerce, pharmacy, and others. By region, it is analyzed across North America (U.S., Canada, Mexico) , Europe (Germany, France, UK, Italy, Spain, and Rest of Europe) , Asia-Pacific (China, Japan, India, South Korea, and Rest of Asia-Pacific) , and LAMEA (Brazil, UAE, South Africa, Saudi Arabia, Turkey, and Rest of LAMEA) .
Regional/Country Market Outlook
The market for professional hair care shows varying regional growth patterns. Strong salon networks and increased customer awareness of high-end products are driving market expansion in the U.S., as per professional hair care market forecast. The Chinese industry is expanding rapidly due to rising disposable incomes and a trend toward luxury and organic hair care products. The Asia-Pacific region, which includes nations like Japan and India, has tremendous growth potential due to factors including the growing middle class, increasing urbanization, and growing beauty consciousness. According to professional hair care market statistics, Europe's well-established markets such as Germany and the UK remain strong due to their emphasis on sustainability and innovation. Thus, the professional hair care market is expected to grow rapidly due to varying geographical factors and shifting consumer preferences.
Industry Trends:
In January 2024, to enhance professional hair care market share, Procter & Gamble partnered with large salon chains to broaden the reach of its professional hair care product distribution network.
In February 2024, Unilever established a new educational facility in Shanghai to instruct and accredit salon staff in the most recent methods of hair care and product application.
In March 2024, to address local demand and improve supply chain efficiency, Henkel established a new manufacturing plant in Thailand to produce its professional hair care brands.
In January 2024, Shiseido Professional partnered with top salon chains in Indonesia, Malaysia, and the Philippines to extend its distribution network throughout Southeast Asia.
In December 2023, Procter & Gamble acquired a well-known Chinese hair care brand to use its understanding of the local market to grow its market share in the professional sector.
Competitive Landscape
The major players operating in the professional hair care market include L'Oréal Group, Henkel AG & Co., Procter & Gamble Co., Unilever Corporation, Kao Corporation, Aveda Corporation (Estée Lauder) , Avon Products Inc., Revlon Inc., Tony & Guy, and Shiseido Company, Limited.?
Recent Key Strategies and Developments
In January 2023, Henkel acquired Shiseido Professional to expand its presence in the Asia-Pacific professional hair care market.
In February 2022, Mamaearth acquired the haircare brand & salon business of BBLUNT from Godrej consumers to increase its product portfolio.
Key Sources Referred
Professional Beauty Association (PBA)
International Salon & Spa Expo (ISSE)
National Cosmetology Association (NCA)
International Society of Hair Restoration Surgery (ISHRS)
American Association of Cosmetology Schools (AACS)
Intercoiffure Mondial
Cosmetic, Toiletry, and Perfumery Association (CTPA)
Australian Hairdressing Council (AHC)
All India Hair & Beauty Association (AIHBA)
British Beauty Council
Key Benefits For Stakeholders
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the professional hair care market analysis to identify the prevailing professional hair care market opportunities.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the professional hair care market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as professional hair care market trends, key players, market segments, application areas, and market growth strategies.
Professional Hair Care Market Report Highlights
| Aspects | Details |
 Market Size By 2033 | USD 57.5 Billion |
 Growth Rate | CAGR of 5.3% |
 Forecast period | 2024 - 2033 |
 Report Pages | 250 |
 By Product Type |
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 By Distribution Channel |
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 By Region |
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 Key Market Players | Procter & Gamble Co., L'Oréal Group, Shiseido Company, Limited, Avon Products Inc., Henkel AG & Co. KGaA, Aveda Corporation (Estée Lauder), Revlon Inc., KAO Corporation, Unilever Corporation, Tony & Guy |
Analyst Review
Professional hair care products are witnessing a significant adoption across the millennial and urban population as the use of professional and salon products ensures a healthy scalp. The demand for these professional hair care products is on the rise owing to growth in population, surge in disposable income, and increase in air pollution across the world.
Improvement in the economic condition and growth in disposable income are substantial factors that impelled the growth of the professional hair care market. Additionally, people who are conscious about scalp condition, hair styling, and hair color, to enhance their appearance, have started giving preference to professional hair care products. Professional hair care products contain high quality ingredients and provide better results than alternative counterparts. Owing to an inflated cost of these products, people with high disposable income mostly prefer professional hair care products that augments the global professional hair care market.
Based on product type, hair coloring products are likely to grow at the fastest rate. Hair coloring is an artificial coloring agent used to modify or completely change the natural hair color. Nowadays, hair dying is no more considered as an anti-aging hair treatment, owing to increase in popularity of hair highlighting and coloring trend among the young population. Hair fashion trends and evolving consumer lifestyles drive the demand for hair dying products. The need among ageing consumers for constant coloring/dying of grey hair, fuels the demand for the hair coloring component in the global professional hair care industry.
The global professional hair care market is set to grow with trends like increased demand for organic and natural products, personalized hair care solutions, and the rise of e-commerce platforms. Technological advancements in product formulation and sustainability efforts are also driving innovation and attracting eco-conscious consumers.
The leading application of the professional hair care market is in hair coloring, driven by the growing consumer desire for personalized and fashionable hair colors. This segment is fueled by advancements in hair dye formulations, increasing salon visits, and a rising preference for professional-grade products to achieve vibrant and long-lasting results.
The largest regional market for professional hair care products is North America. This region dominates due to high consumer awareness, disposable income levels, and the presence of leading salon chains and professional stylists. The market is driven by innovations in hair treatments, styling products, and increasing demand for premium salon services.
The global professional hair care market size was valued at $34.8 billion in 2023, and is projected to reach $57.5 billion by 2033, growing at a CAGR of 5.3% from 2024 to 2033.
The top companies dominating the professional hair care market include L'Oréal Professional, Coty Inc., Henkel AG & Co. KGaA, Procter & Gamble Co., and Unilever. These companies lead through innovative product offerings, extensive distribution networks, and strong brand presence in salons worldwide.
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