U.S. Kitchen Faucets Market Size, Share, Competitive Landscape and Trend Analysis Report, by Product Type, Material, Distribution Channel and Installation Type : Opportunity Analysis and Industry Forecast, 2024-2035

The U.S. kitchen faucets market size was valued at $2,191.10 million in 2023, and is projected to reach $3,884.2 million by 2035, registering a CAGR of 4.9% from 2024 to 2035.

Kitchen faucets are fixtures used for dispensing water in kitchens for tasks such as washing dishes, food preparation, and general cleaning. It is installed on sinks or countertops, and these faucets come in various styles, materials, and finishes to match kitchen aesthetics and functionality. Modern kitchen faucets include advanced features such as pull-out or pull-down sprayers, touchless activation, and temperature control. Materials such as stainless steel, brass, and chrome used in kitchen faucets ensure durability and resistance to corrosion. Kitchen faucets contribute to both the practicality and visual appeal of the kitchen space.

Market Dynamics

Increase in renovation and remodeling activities in the U.S. has driven demand for kitchen faucets.  According to the Leading Indicator of Remodeling Activity (LIRA), consistent investment in home improvement, with an estimated $463.0 billion spent on renovations in the first quarter of 2024, is expected to boost the market growth. Homeowners prioritizing kitchen upgrades consider kitchen as essential for both aesthetics and functionality. Renovation projects frequently include the installation of modern, efficient, and visually attractive kitchen fixtures including kitchen faucets. Consumers in the U.S. are increasingly inclined toward kitchen faucets featuring touchless technology, pull-out sprays, and ergonomic designs that add both convenience and advanced functionality to their spaces, which drives the growth of kitchen faucets industry.

In addition, rise in interest toward sustainability has also contributed to rise in demand for kitchen faucets in residential settings. Homeowners often choose models that support water conservation and align with eco-friendly practices, indicating a shift toward resource-efficient home improvements. As a result, manufacturers such as Kohler Co. and Moen Inc. introduced water sense-certified kitchen faucets that feature advanced aerators to reduce water usage while maintaining optimal flow. Delta Faucet Company launched kitchen faucets with Touch2O Technology, which allows for touch activation to minimize water waste. Thus, increase in remodeling projects has significantly expanded the U.S. kitchen faucets industry and is anticipated to grow as consumer preferences changes in the coming years.

However, challenges in integrating advanced technology in existing homes restrain the market demand kitchen faucets in the U.S. Many older homes are not equipped with modern plumbing or electrical infrastructure needed for installing technologically advanced faucets, such as touchless or voice-activated models. Upgrading these systems to accommodate new technology can be costly and time-consuming, thus restraining homeowners from adopting high-tech faucets. Thus, challenges in installation of advanced faucets limits the potential customer base, as homeowners with older properties may opt for simpler and traditional faucets that do not require significant modifications, which in turn is expected to hamper the U.S. kitchen faucets market growth. Furthermore, the development of antimicrobial and hygienic faucet coatings has created opportunities in the U.S. kitchen faucets market by addressing consumer concerns related to health and cleanliness. Faucets equipped with antimicrobial coating limit the growth of bacteria and germs, offering improved hygiene in kitchen environments. The increased focus on health has driven demand among homeowners who prioritized sanitary features in their home fixtures. Kitchen faucet brands such as Kohler, Delta Faucet, and Moen have incorporated antimicrobial coatings in their products, thus further boosting the market growth in the coming years.

Thus, the introduction of hygienic faucet coatings allowed manufacturers to differentiate themselves and capture attention from residential and commercial sectors. Commercial kitchens, restaurants, and the hospitality industry, where high standards of cleanliness are mandatory, have shown interest in these advanced products, thus driving the market growth. In addition, availability of kitchen faucets with antimicrobial properties from well-known brands such as American Standard and Pfister attracted buyers seeking reliable and health-focused fixtures. With the growing U.S. kitchen faucets market trends and the development of innovative faucets is expected to create market opportunities, contributing to growth in the market by meeting specific consumer needs.

Segmental Overview

The U.S. kitchen faucets market is segmented into product type, material, distribution channel, and installation type. By product type, the market is categorized into pull-down faucet, pull-out faucet, hands-free, and others. By material, it is divided into chrome, stainless steel, bronze, plastic, and others. By distribution channel, it is classified into hypermarket and supermarket, specialty stores, online, and others. By installation type, the market is segmented into deck mounted kitchen faucets, wall mounted kitchen faucets, and under-sink installation.

By Product Type

By product type, the pull-down faucet segment dominated the U.S. kitchen faucets market in 2023. The demand for pull-down faucets is high in the U.S. kitchen faucet market owing to their convenience and versatility. Homeowners value the ease of directing water flow precisely where needed, which makes tasks such as washing dishes and filling pots more efficient. Pull-down faucets include multiple spray settings, providing options for various kitchen activities. In addition, their modern design fits well with contemporary kitchen aesthetics, attracting consumers looking for stylish fixtures. Moreover, rise in trend of open-concept kitchens further increases the popularity of pull-down faucets as central features in kitchen design, owing to its functionality, ease of use, and space-saving design, thus driving the growth during U.S. kitchen faucets market forecast .

By Material

By material, the stainless steel segment held major U.S. kitchen faucets market share in 2023. The resistance of stainless steel to corrosion and staining ensures long-term performance in high-moisture environments, attracting consumers who value longevity. The flexibility of the material allows stainless steel faucets to combine seamlessly with various kitchen designs, from industrial to minimalist styles. Innovations such as brushed and polished finishes, along with physical vapor deposition (PVD) technology, improve scratch resistance and maintain a new appearance longer. In addition, the focus on sustainability has led many homeowners to choose stainless steel, which is recyclable and reduces the environmental impact compared to plastic alternatives. All such factors are anticipated to drive the U.S. kitchen faucets market demand for stainless steel kitchen faucets in the coming years.

By Distribution Channel

By distribution channel, the hypermarket and supermarket segment dominated the U.S. kitchen faucets market in 2023. The convenience of one-stop shopping attracts consumers seeking to purchase both food and home improvement items, which makes these stores convenient for customers. Competitive pricing strategies found in these stores encourage shoppers to explore faucet options. Product variety is another significant driver, as hypermarkets and supermarkets offer a wide selection of faucet styles and finishes, catering to diverse consumer preferences. Promotional events, discounts, and seasonal sales create opportunities for increased visibility and customer engagement, further boosting sales. In addition, rise in trend of DIY home improvement projects has led consumers to seek affordable faucet options in these accessible retail formats, contributing to the overall growth of kitchen faucet sales in hypermarkets and supermarkets.

By Installation Type

By installation type, the deck mounted kitchen faucets segment dominated the U.S. kitchen faucets market in 2023. The ease of installation attracts both homeowners and contractors, as it allows for quick upgrades during kitchen renovations. The design of deck-mounted kitchen faucets accommodates various kitchen layouts, suitable for both traditional and modern aesthetics. Deck-mounted faucets often come with multiple functionalities such as pull-down sprayers or touchless technology, providing user convenience. Rise in consumer interest in home improvement and DIY projects has led to greater demand for stylish and practical deck mounted kitchen fixtures. In addition, the wide range of finishes and styles available allows homeowners to personalize their kitchens, further fueling the popularity of deck-mounted options. Also, the durability of materials used in these faucets ensures long-term performance, which has made them a cost-effective choice for consumers which expected to create more U.S. kitchen faucets market opportunities in the upcoming years.

Competition Analysis

The key players operating in the U.S. kitchen faucets market analysis include Moen Incorporated, Delta Faucet Company, American Bath Group, Gerber Plumbing Fixtures LLC, Grohe America, Inc, Kohler Co., Assa Abloy, American Standard, Blanco Canada, and Waterstone Faucets LLC. Several well-known and upcoming brands are vying for market dominance in the expanding U.S. kitchen faucets industry. Smaller, niche firms are more well-known for catering to consumer demands and preferences. Large conglomerates, however, control most of the market and often buy innovative start-ups to broaden their product lines.