Vehicle-to-vehicle (V2V) communication is an automobile technology. It is designed for dedicated short-range communication (DSRC) to allow vehicles to communicate with one another. V2V communicationsutilize all forms of wireless components and form a vehicular ad hoc network (VANET) on the road (VANET). These communications occur between two or more vehicles on the same road, allowing them to exchange information such as speed, location, and acceleration in order to identify potential hazards and take immediate corrective action. This technology could potentially reduce the number of traffic accidents and improve overall road safety.
V2V communication allows vehicles to exchange information such as speed, position, and direction. This technology is critical for the development of advanced driver assistance systems (ADAS), autonomous vehicles, and smart transportation systems. The increasing demand for safety and convenience features in vehicles is one of the primary drivers of the V2V communication market.
The increasing adoption of connected and autonomous vehicles is one of the major trends in the V2V communication market. As the number of connected and autonomous vehicles on the road increases, the demand for V2V communication is expected to grow . The growth is mainly due to the companies resuming their operations and adapting to the new normal while recovering from the COVID-19 impact, which had earlier led to restrictive containment measures involving social distancing, remote working, and the closure of commercial activities that resulted in operational challenges.
Vehicle-to-vehicle (V2V) communication can be used to eliminate human errors and reduce road accidents by 75%. The U.S. Department of Transportation has been adopting technologies since 2014 to allow vehicles to communicate with each other and prevent collisions through V2V communication.
In addition, the 40,000 roadway fatalities that were witnessed per year in the US are a national tragedy, and the automotive and heavy truck industries, along with federal and state agencies, are working on many technologies, including ADAS Advanced Driver Assistance Systems and vehicle-to-vehicle communications (V2V) to dramatically reduce that number. GM and Waymo, the AV unit of Google, are two of the clear leaders in AV technology, and both are moving forward with their testing and deployment plans. GM has launched its SAE level 2 Super Cruise system that, under the right conditions, allows hands-free driving on over 130,000 miles of US highways. GM has spent a significant amount of time figuring out how to ensure that the driver remains attentive when the system is engaged, and if the driver becomes distracted, the system shuts down.
Technological advancement is a key trend gaining popularity in the vehicle-to-vehicle communications market. Major companies operating in the vehicle-to-vehicle communications sector are focused on developing new technological solutions to strengthen their position. An efficient and safe intelligent transportation system requires the support of many technologies, such as AI, big data, cloud networks, GPS, and 5G. The cooperative vehicle-infrastructure system integrates all the various digital technologies and devices to realize a fully intelligent transportation system that is safe, makes traffic flow better, and helps reduce congestion. The more mature V2X (Vehicle-to-Everything) technologies get, the quicker the promise of intelligent transportation will be realized.
Automobile companies are imbibing advanced communication features in their latest car variants that allow vehicles to directly communicate with other vehicles in transit. For example, BMW’s innovative car-to-car technology utilizes WLAN technology and sensors to share real-time status updates with all vehicles in the vicinity of a car, which include the condition of headlights, the suspension system and braking reports.
Classic automated vehicular functions are developed primarily based on safety principles , but the reliability and cybersecurity of wireless communication processes pose new challenges for the automotive industry for connected vehicles, representing Connected, Cooperative, and Automated Mobility (CCAM) systems as cyber-physical systems.
New Product Development
In October 2022, NTT Communications Corporation (NTT Com) and Denso Corporation collaborated to develop the Security Operation Center for Vehicles (VSOC1) to respond to the threat of increasingly sophisticated cyber-attacks against vehicles. The collaboration aims to provide key services that enable prompt incident response at car manufacturers and mobility providers.
Kapsch TrafficCom (KTC) and Microsec Ltd. announced a new strategic partnership in September 2022. The partnership is geared towards delivering industry-leading secure digital services for the global transportation market. Its goal is to improve safety, reduce congestion and related emissions, and support the advancement of automated vehicles. The collaboration focuses on comprehensive, modular, and secure connected corridor solutions to deliver trusted, reliable, and authenticated digital services.
Iteris launched its Iteris V2X Connect mobile application in August 2022 for traffic management agencies and systems integrators deploying and implementing CV applications. Used for system validation and interoperability analysis, Iteris V2X Connect provides a process to visually monitor, decode and validate over-the-air (OTA) CV data from vehicle-to-everything (V2X) communications in an intuitive real-time display and interactive navigation-style map.
Segmental Overview
By Vehicle Type: On the basis of vehicle type, it is divided into passenger cars and commercial vehicles. Commercial cars are the cars that are owned by companies or businesses, such as semi-trucks, taxis, buses, , limousines trailers, and tow trucks. The commercial vehicle category is expected to witness faster growth in the vehicle-to-vehicle communication market due to stringent government regulations and an increase in the adoption of cloud -based fleet management and telematics solutions in developed countries.
By Connectivity Type: The different types of connectivity include Cellular Based Technology and Dedicated Short-Range Communication (DSRC). Cellular Based Technology include 4G, 5G, and Wi-Fi. DSRC (Dedicated Short-Range Communications) is a wireless communication technology that enables vehicles to communicate with each other and other road users directly, without involving cellular or other infrastructure. DSRC can ensure a common interoperable safety standard for vehicles, regardless of size, make, and model, to help avoid crashes, optimize traffic flow, and reduce congestion. It is the most reliable communication model in Vehicle To Vehicle to supply wireless communications features for ITS programs within a 1 KM range at standard highway speeds .
By Deployment Type: The vehicle-to-vehicle (V2V) communication markert involves deployment devices such as original equipment manufacturer (OEM) devices and aftermarket devices. It is used in traffic safety, traffic efficiency, infotainment, payments, and other applications. OEMs have been very aggressive in developing capabilities around V2V. Toyota’s announcement that they have begun equipping all of their vehicles with V2V equipment in the US from 2021 has been a great step forward in the industry’s effort to reduce fatalities. GM is currently selling a version of the Cadillac CTS sedan with V2V technology as well, but in limited quantities. Hopefully, if other OEMs join Toyota in rolling out this technology across their fleets, we can effectively jump start the roll-out of V2V technology in the US.. The Motor & Equipment Manufacturers Association (MEMA) and AASA believe -- as does NHTSA – that this technology offers significant safety benefits as both new and aftermarket equipment for heavy and light vehicles.
By Geography: The vehicle-to-vehicle communication market is analyzed across North America, Europe, Asia-Pacific, and LAMEA. C-V2X technology is currently being developed in Europe, the United States, China, Japan, and South Korea, while DSRC technology is prevalent only in Europe and the United States. C-V2X and DSRC have their own advantages and disadvantages. In terms of networking infrastructure and base stations, C-V2X technology has better effects, while DSRC has been around for a long time, so it is always available. Although the bottom layers (L1-L3) of the two systems are different, the upper layers can be shared, and the two systems can be connected through gateways if necessary.
Competition analysis
This report includes a competitive analysis and profiles of major players in the vehicle-to-vehicle (V2V) communication market, including eTrans Systems, Qualcomm Incorporated, Cisco Systems Inc., Delphi, Autotalks Ltd., Denso Corporation, Arada Systems, Kapsch Group, Savari Inc., and Daimler AG.
V2V communication allows vehicles to exchange information such as speed, position, and direction. This technology is critical for the development of advanced driver assistance systems (ADAS), autonomous vehicles, and smart transportation systems. The increasing demand for safety and convenience features in vehicles is one of the primary drivers of the V2V communication market.
The increasing adoption of connected and autonomous vehicles is one of the major trends in the V2V communication market. As the number of connected and autonomous vehicles on the road increases, the demand for V2V communication is expected to grow . The growth is mainly due to the companies resuming their operations and adapting to the new normal while recovering from the COVID-19 impact, which had earlier led to restrictive containment measures involving social distancing, remote working, and the closure of commercial activities that resulted in operational challenges.
Vehicle-to-vehicle (V2V) communication can be used to eliminate human errors and reduce road accidents by 75%. The U.S. Department of Transportation has been adopting technologies since 2014 to allow vehicles to communicate with each other and prevent collisions through V2V communication.
In addition, the 40,000 roadway fatalities that were witnessed per year in the US are a national tragedy, and the automotive and heavy truck industries, along with federal and state agencies, are working on many technologies, including ADAS Advanced Driver Assistance Systems and vehicle-to-vehicle communications (V2V) to dramatically reduce that number. GM and Waymo, the AV unit of Google, are two of the clear leaders in AV technology, and both are moving forward with their testing and deployment plans. GM has launched its SAE level 2 Super Cruise system that, under the right conditions, allows hands-free driving on over 130,000 miles of US highways. GM has spent a significant amount of time figuring out how to ensure that the driver remains attentive when the system is engaged, and if the driver becomes distracted, the system shuts down.
Technological advancement is a key trend gaining popularity in the vehicle-to-vehicle communications market. Major companies operating in the vehicle-to-vehicle communications sector are focused on developing new technological solutions to strengthen their position. An efficient and safe intelligent transportation system requires the support of many technologies, such as AI, big data, cloud networks, GPS, and 5G. The cooperative vehicle-infrastructure system integrates all the various digital technologies and devices to realize a fully intelligent transportation system that is safe, makes traffic flow better, and helps reduce congestion. The more mature V2X (Vehicle-to-Everything) technologies get, the quicker the promise of intelligent transportation will be realized.
Automobile companies are imbibing advanced communication features in their latest car variants that allow vehicles to directly communicate with other vehicles in transit. For example, BMW’s innovative car-to-car technology utilizes WLAN technology and sensors to share real-time status updates with all vehicles in the vicinity of a car, which include the condition of headlights, the suspension system and braking reports.
Classic automated vehicular functions are developed primarily based on safety principles , but the reliability and cybersecurity of wireless communication processes pose new challenges for the automotive industry for connected vehicles, representing Connected, Cooperative, and Automated Mobility (CCAM) systems as cyber-physical systems.
New Product Development
In October 2022, NTT Communications Corporation (NTT Com) and Denso Corporation collaborated to develop the Security Operation Center for Vehicles (VSOC1) to respond to the threat of increasingly sophisticated cyber-attacks against vehicles. The collaboration aims to provide key services that enable prompt incident response at car manufacturers and mobility providers.
Kapsch TrafficCom (KTC) and Microsec Ltd. announced a new strategic partnership in September 2022. The partnership is geared towards delivering industry-leading secure digital services for the global transportation market. Its goal is to improve safety, reduce congestion and related emissions, and support the advancement of automated vehicles. The collaboration focuses on comprehensive, modular, and secure connected corridor solutions to deliver trusted, reliable, and authenticated digital services.
Iteris launched its Iteris V2X Connect mobile application in August 2022 for traffic management agencies and systems integrators deploying and implementing CV applications. Used for system validation and interoperability analysis, Iteris V2X Connect provides a process to visually monitor, decode and validate over-the-air (OTA) CV data from vehicle-to-everything (V2X) communications in an intuitive real-time display and interactive navigation-style map.
Segmental Overview
By Vehicle Type: On the basis of vehicle type, it is divided into passenger cars and commercial vehicles. Commercial cars are the cars that are owned by companies or businesses, such as semi-trucks, taxis, buses, , limousines trailers, and tow trucks. The commercial vehicle category is expected to witness faster growth in the vehicle-to-vehicle communication market due to stringent government regulations and an increase in the adoption of cloud -based fleet management and telematics solutions in developed countries.
By Connectivity Type: The different types of connectivity include Cellular Based Technology and Dedicated Short-Range Communication (DSRC). Cellular Based Technology include 4G, 5G, and Wi-Fi. DSRC (Dedicated Short-Range Communications) is a wireless communication technology that enables vehicles to communicate with each other and other road users directly, without involving cellular or other infrastructure. DSRC can ensure a common interoperable safety standard for vehicles, regardless of size, make, and model, to help avoid crashes, optimize traffic flow, and reduce congestion. It is the most reliable communication model in Vehicle To Vehicle to supply wireless communications features for ITS programs within a 1 KM range at standard highway speeds .
By Deployment Type: The vehicle-to-vehicle (V2V) communication markert involves deployment devices such as original equipment manufacturer (OEM) devices and aftermarket devices. It is used in traffic safety, traffic efficiency, infotainment, payments, and other applications. OEMs have been very aggressive in developing capabilities around V2V. Toyota’s announcement that they have begun equipping all of their vehicles with V2V equipment in the US from 2021 has been a great step forward in the industry’s effort to reduce fatalities. GM is currently selling a version of the Cadillac CTS sedan with V2V technology as well, but in limited quantities. Hopefully, if other OEMs join Toyota in rolling out this technology across their fleets, we can effectively jump start the roll-out of V2V technology in the US.. The Motor & Equipment Manufacturers Association (MEMA) and AASA believe -- as does NHTSA – that this technology offers significant safety benefits as both new and aftermarket equipment for heavy and light vehicles.
By Geography: The vehicle-to-vehicle communication market is analyzed across North America, Europe, Asia-Pacific, and LAMEA. C-V2X technology is currently being developed in Europe, the United States, China, Japan, and South Korea, while DSRC technology is prevalent only in Europe and the United States. C-V2X and DSRC have their own advantages and disadvantages. In terms of networking infrastructure and base stations, C-V2X technology has better effects, while DSRC has been around for a long time, so it is always available. Although the bottom layers (L1-L3) of the two systems are different, the upper layers can be shared, and the two systems can be connected through gateways if necessary.
Competition analysis
This report includes a competitive analysis and profiles of major players in the vehicle-to-vehicle (V2V) communication market, including eTrans Systems, Qualcomm Incorporated, Cisco Systems Inc., Delphi, Autotalks Ltd., Denso Corporation, Arada Systems, Kapsch Group, Savari Inc., and Daimler AG.
Vehicle-To-Vehicle Communication Market Report Highlights
| Aspects | Details |
 By Vehicle Type |
|
 By Connectivity Type |
|
 By Deployment Type |
|
 By Region |
|
 Key Market Players | eTrans Systems, Daimler AG, Cisco Systems Inc., Qualcomm Incorporated, Delphi, Kapsch Group, Autotalks Ltd., Denso Corporation, Arada Systems, Savari Inc. |
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